EUROPEAN COMMISSION
FOR DEMOCRACY THROUGH LAW
(VENICE COMMISSION)
DRAFT
opinion
on
the compatibility
of
the LAWS “gasparri” and “Frattini”
of
italy
with
the council of europe standards
in
the field of freedom of expression
and
pluralism of the media
On the basis of
comments by
Mr Christoph
GRABENWARTER (Substitute Member, Austria)
Mr Jan HELGESEN (Member, Norway)
Mr Peter PACZOLAY
(Substitute Member, Hungary)
Mr Kaarlo TUORI (Member, Finland)
TABLE OF CONTENTS
I. Introduction. 3
II. Preliminary remarks. 4
III. Outline of the Italian broadcasting and daily newspaper
sectors. 5
1. The broadcasting sector 5
a. The television sector 5
b. The radio. 6
2. The daily newspaper sector 6
IV. The “Principles governing the broadcasting system and
RAI-Radiotelevisione Italiana SpA, and the authority delegated to the
Government to issue the consolidated legislation on television broadcasting”
(“The Gasparri Law ”,CDL(2004)092) 7
1. Brief historical background. 7
2. Freedom of expression and Media pluralism : an outline. 10
3. The standards of the Council of Europe in the field of
freedom of expression and media pluralism 14
a. The recommendations of the Council of Europe organs. 14
b. The principles developed by the European Court of Human
Rights. 15
i. Pluralism and Freedom of broadcasting. 15
ii. Limits on advertising in public broadcasting and
pluralism in the media. 16
4. Gasparri Law : the Provisions protecting Media Pluralism.. 18
5. Analysis of those provisions. 20
6. Provisions on digital switch over 24
7. Analysis of those provisions. 27
8. Provisions on a Public Broadcasting Service. 28
9. Analysis of those provisions. 30
10. Provisions on the legal form, governance and funding of
RAI 31
11. Analysis of those provisions. 32
V. “Rules for the resolution of conflicts of interest” (“the
Frattini Law ”,CDL(2004)93rev) 36
1. Background. 36
2. Conflict of interest : outline of comparative analysis. 37
3. The standards of the Council of Europe in the field of
freedom of the press and conflicts of interest. 38
a. The standards developed by the Committee of Ministers of
the Council of Europe. 38
b. The Recommendations of the OECD Council on Guidelines for
Managing Conflict of Interest in the Public Service 39
c. The case-law of the European Court of Human Rights. 39
4. Provisions on conflicts of interest 41
5. Analysis of those provisions. 42
a. The applicability of the Council of Europe standards to
the situation under consideration. 42
b. Analysis. 44
VI. Conclusions. 47
1. By a letter dated 7 July 2004, Mr Peter
Schieder, President of the Parliamentary Assembly of the Council of Europe,
requested the Commission to prepare an opinion on “the compatibility of the Gasparri
Law [“Principles governing the broadcasting system and RAI-Radiotelevisione
Italiana SpA, and the authority delegated to the Government to issue the
consolidated legislation on television broadcasting”, hereinafter “the Gasparri
Law”,CDL(2004)092] and the Frattini Bill
[“Rules for the resolution of conflicts of interest”,CDL(2004)093rev] with the
standards of the Council of Europe in the field of freedom of expression and
media pluralism, especially in the light of the case-law of the European Court
of Human Rights”. The Assembly requested in particular the Commission’s opinion
as to “how the Gasparri Law meets the Assembly concerns about media pluralism
and independent public service broadcasting, and whether the Frattini Bill
resolves the conflict of interest between media ownership and discharge of
public office at the highest level”. This requests was based on PACE Resolution
1387(2004).
2. A working group, composed of Messrs Helgesen,
Tuori, Grabenwarter and Paczolay, was set up. The group sought the technical
assistance of two experts, Messrs Karol Jakubowiczand David Ward, who jointly
submitted an analysis of the Gasparri Law and of the Frattini Law in September
2004 (see CDL(2005)010 and CDL(2005)011 respectively).
3. Messrs Helgesen, Tuori, Grabenwarter and
Paczolay, accompanied by Mr Gianni Buquicchio, Secretary of the Commission, and
Ms Simona Granata-Menghini, Head of the Constitutional Co-operation Division of
the Venice Commission, visitedthe Italian authorities on 13-14 January 2005. They met with members of the
Chambers of Deputies, from both the majority and the opposition; with
representatives of the Federazione Nazionale Stampa Italiana, a trade-union of
journalists, and of the Ordine Nazionale dei Giornalisti; with Mr Giancarlo
Innocenzi, Under-Secretary of State for Communications; with Ms Laura Aria,
Director of the Department for Supervision and Control of the Autorità per le
Garanzie nelle Comunicazioni; with Mr Giuseppe Tesauro, President of the
Autorità Garante della Concorrenza e del Mercato, and with Mr Mauro Masi, the
then Head of the Department of Information and Publishing of the Presidency of
the Council of Ministers.
4. A preliminary discussion on this matter took
place within the Commission at its 62ndPlenary Session (Venice,11-12 March 2005). On this occasion, two representatives of the Italian Government,
Ms Francesca Quadri, Head of the Legislative Office of the Ministry of
Communications, and Ms Sabrina Bono, Deputy Head of the Legislative Office of
the Presidency of the Council of Ministers, presented their arguments. They
subsequently submitted these arguments in writing.
5. The present opinion, which was prepared on the
basis of comments by the members of the working group, was adopted by the
Commission at its .. Plenary Session (Venice,….).
6.
The Parliamentary Assembly of the Council of Europe in its Resolution
1387 on Monopolisation of the electronic media and possible abuse of power in
Italy (Article 13) asked the Venice Commission“to give an opinion on the compatibility of the Gasparri Law and the Frattini
Bill with the standards of the Council of Europe in the field of freedom of
expression and media pluralism, especially in the light of the case-law of the
European Court of Human Rights”.
7.
The concerns raised by the Parliamentary Assembly regarding the media
situation in Italymay be summarised as follows:
- The Parliamentary Assembly is concerned by the
concentration of political, commercial and media power in the hands of one
person, Prime Minister Silvio Berlusconi. (Art. 1)
- The Assembly recalls that, in accordance with
Article 10 of the Convention for the Protection of Human Rights and
Fundamental Freedoms and the case-law of the European Court of Human
Rights, states have a duty to protect and, when necessary, take positive
measures to safeguard and promote media pluralism. (Art. 2.)
- It disagrees that the leading principle of the
Frattini Bill – that only managers, not owners, should be held responsible
– provides a genuine and comprehensive solution to the conflict of
interest concerning Mr Berlusconi. (Art. 3.)
- The duopoly in the Italian television market is in
itself an anomaly from an antitrust perspective. The status quo has been
preserved even though legal provisions affecting media pluralism have
twice been declared anti-constitutional and the competent authorities have
established the dominant positions of RAI and the three television channels of Mediaset. (Art.
5.)
- The Assembly believes that the newly-adopted “Gasparri
Law” on the reform of the broadcasting sector may not effectively
guarantee greater pluralism simply through the multiplication of
television channels in the course of digitalisation. At the same time, it
manifestly allows Mediaset to expand even further, as it gives the market
players the possibility to have a monopoly in a given sector without ever
reaching the antitrust limit in the overall integrated system of
communications (SIC). (Art. 6.)
- The Assembly is particularly concerned by the
situation of RAI, which is contrary to the principles of independence laid
down in Assembly Recommendation 1641 (2004) on public service
broadcasting. (Art. 7.)
8.
The Assembly called on the Italian Parliament to take the following
measures (Art. 11.):
- to pass as a matter of urgency a law resolving the
conflict of interest between ownership and control of companies and
discharge of public office, and incorporating penalties for cases where
there is a conflict of interest with the discharge of public office at the
highest level;
- to ensure that legislation and other regulatory
measures put an end to the long-standing practice of political
interference in the media, taking into account in particular the Committee
of Ministers’ Declaration on freedom of political debate in the media,
adopted on 12 February 2004; and
- to amend the Gasparri Law in line with the principles
set out in Committee of Ministers’ Recommendation No. R (99) 1 on measures
to promote media pluralism, in particular:
i.
by avoiding the emergence of dominant positions in the
relevant markets within the SIC;
ii.
by including specific measures to bring an end to the
current RAI-Mediaset duopoly; and
iii.
by including specific measures to ensure that
digitalisation will guarantee pluralism of content.
9.
Similarly, the Assembly called on the Italian Government (Art. 12.):
i.
to initiate measures to bring the functioning of RAI
into line with Assembly Recommendation 1641 (2004) on public service
broadcasting, with the declaration of the 4th European Ministerial Conference
on Mass Media Policy in Prague and with Committee of Ministers’ Recommendations
No. R (96) 10 on the guarantee of the independence of public service
broadcasting and Rec(2003)9 on measures to promote the democratic and social
contribution of digital broadcasting; and
ii.
to give a positive international example by proposing
and supporting initiatives within the Council of Europe and the European Union
aimed at promoting greater media pluralism at European level.
10.
There are 14 free-to-air national channels in Italy.There are three public channels (RAI 1, RAI 2 and RAI 3); three channels are
provided for by the commercial operator Mediaset (CANALE 5, RETEQUATTRO and
ITALIA 1). The other national networks are: LA 7 and MTV Italia, owned by
Telecom Italia; Sport Italia (Europa TV) (formerly Tele+ 1) and DFREE (Prima
TV) (formerly Tele+ 2), owned by Holland Coordinator- TF1; HSE (Home Shopping
Europe) (formerly Rete Mia), owned by Fondo Convergenza; Rete A (formerly Gruppo
Peruzzo Editore, now Gruppo Editoriale L’Espresso); Elefante TeleMarket
(Telemarket); and Rete Capri (TBS).
11.
The market structure of the Italian television sector is therefore
highly concentrated, with the two main players – RAI Radiotelevisione Italiana
and Mediaset – running six out of 14 national analogue terrestrial television
channels, which in 2003 accounted for
approx. 90% of audience share, roughly 80 % of net advertising revenues,
and about 75% of the overall revenues collected in the sector.
12.
At the local level, there is an estimated 650 local television stations,
mostly run by small operators or single entrepreneurs.
13.
The Italian radio sector consists of four licences operated by RAI, 14
commercial radio stations and several syndicates. At the local level, the
market is highly fragmented and is estimated to include approximately 1,000
stations with a minor listener share.
14.
The number of daily titles published in Italy(national, inter-regional, regional and local markets) in 2002 was slightly
over 200. The ten largest newspapers (including Corriere della Sera and
Repubblica) amount to slightly more than 60% of total national circulation.
15.
The rates of newspaper circulation is relatively low: less than 5.9
million in 2002.
16.
On account of the low interest displayed by readers and of the
particularly strong competition from television, the economic development of
the daily press sector has been restrained. The share of advertising revenue
for the daily press was slightly over 20% in 2002, while it was 53% for the
television sector in the same year.
3. Television revenues
17.
Advertising revenues represent an extremely high percentage of revenues
in the overall financial structure of the Italian television system, as RAI’s
revenues are collected from a combination of licence (56%) and advertising
revenues (44%).
18.
In terms of revenue breakdown by broadcaster, RAI and Mediaset (through RTI,
its subsidiary running its three national channels) are the major players and
account for over three-quarters of overall revenues. The advertising revenues
of RTI account for over 50% of the total television advertising income.
The local sector accounts for just 12% of net advertising revenues and 7.3 % of
total revenues collected in the television sector.
19.
The roots of the present-day media regulation go back to the
mid-seventies when a decision of the Constitutional Court (Corte Costituzionale) put an end to
the period of RAI’s media monopoly, and to direct government interference.
20.
Constitutional Court decision no. 225 of 1974 upheld the terrestrial
monopoly of RAI by referring to public interest in Article 43 of the
Constitution.
The technical scarcity of frequencies legitimised the monopoly. However, the
Court set the requirement of objectivity and impartiality for the public
service. In the meantime, by decision no. 226 of 1974, the Court found that the
broadcasting monopoly of RAI in respect to cable and foreign-based channels was
not justified.
The Court interpreted Article 21 of the Constitution quite broadly.
21.
Article 21 of the Italian Constitution provides the following:
“All
have the right to express freely their own thought by word, in writing and by
all other means of communication.
The press cannot be subjected to authorisation or
censorship.
Seizure is permitted only by a detailed warrant from the
judicial authority in the case of offences for which the law governing the
press expressly authorises, or in the case of violation of the provisions
prescribed by law for the disclosure of the responsible parties.
In such cases, when there is absolute urgency and when
the timely intervention of the judicial authority is not possible, periodical
publications may be seized by officers of the criminal police, who must
immediately, and never after more than twenty-four hours, report the matter to
the judicial authority. If the latter does not ratify the act in the twenty-four
hours following, the seizure is understood to be withdrawn and null and void.
The law may establish, by means of general provisions,
that the financial sources of the periodical press be disclosed.
Printed publications, shows and other displays contrary
to morality are forbidden. The law establishes appropriate means for preventing
and suppressing all violations.”
22.
The effect of this turning point was reflected in the Broadcasting Act which
was adopted the following year by the Parliament.
An important provision of the law transferred the power to control public
service broadcasting from the executive branch to the legislature. A bicameral
parliamentary commission was set up for the general direction and surveillance
of radio-television services. Parliament appointed the Administrative Council
of RAI. However, this law led to the so-called lottizzazione of the
Italian media. It meant the partition of the two channels (Raiuno and Raidue)
between political forces (the governing ChristianDemocrats and Socialists, respectively). The law formally set up two separate
network directorates. A third RAI channel was initiated in 1979; its aim, among
others, was to introduce regional programs – this goal has never been fully realised.
23.
In 1976 the Constitutional Courtdeclared that those provisions of the new law which provided for a monopoly or an oligopoly for
local broadcasting were unconstitutional.
As an effect of the decision, permission was granted for commercial operators
to run local television channels.
24.
The unregulated allocation and rather spontaneous redistribution of
local frequencies
led to the rise of larger regional and even national operators, among them
Silvio Berlusconi. Berlusconi started nation-wide transmission of Canale 5 in
1980, and after buying up other two channels (Italia Uno and Retequattro), by
1984 he established what commentators call the “duopoly system” of public and
private operators (RAI on the one side, and the channels owned by Berlusconi on
the other).
25.
In 1990 the so-called Mammì Law on the public and private broadcasting
system was adopted with a view inter alia to introducing antitrust
provisions.
The appointment of the RAI Administrative Council was transferred from the
Parliamentary Commission to the presidents of the Chamber of Deputies and the Senate, emphasising
their ‘non-partisan’ position.
Despite efforts to dismantle the political partition of RAI, the general
understanding remained that public service broadcasting remained under the
influence of politics, and primarily of the ruling political force. Leaders of
RAI have been accused under all governments of taking politically biased decisions
in favour of the respective Cabinet.
26.
The crisis of the old Italian political regime, as well as the
disappearance of the DC and the PSI, obviously deeply affected RAI. The reform
of public service broadcasting aimed at putting an end to the lottizzazione
system, and create an independent and effective public service.
27.
In the meantime, Mediaset was formally founded by Berlusconi in 1994,
though he sold part of his stakes the following year. Nevertheless, since 1994 it has been widely
acknowledged that a RAI – Mediaset duopoly exists in the Italian media sector.
This has also been affirmed by the Constitutional Court
in a case concerning the constitutionality of the provision of the Mammì Law whereby
a single operator was permitted to hold three nationwide television
broadcasting licences, subject to a limit of 25% of the national channels laid
down in the frequency band allocation plan. The Court declared unconstitutional
the provisions allowing for the setting up of a dominant position by the three
channels controlled by the Fininvest Group (Canale 5, Italia 1 and
Retequattro), owned by Silvio Berlusconi. According to the Court, the provision
which permits the same operator to hold several television broadcasting
licences provided they do not account for more than 25% of the total number of
national channels and do not account for more than three channels in all, is
not sufficient to prevent the concentration of televised broadcasting and therefore
conflicts with Article 21 of the Constitution since it fails to guarantee the
plurality of sources of information. The basic condition for enabling the State
to relinquish its monopoly on broadcasting is the existence of legislation
capable of preventing the formation of dominant positions. Dominant positions
in this sector, stated the Constitutional Court,would not only alter the rules of competition but also lead to an oligopoly,
and thus threaten the fundamental value of the plurality of sources of information.
The right to receive information from several competing sources is not ensured
by the mere existence within the broadcasting system of a public licensed
company alongside private licensed companies (dual system). As the Court
stated previously in its Decision no. 826/1988, such a company cannot on its
own offset a dominant position in the private sector.
28.
The declaration that the provision was unconstitutional required the
legislator to use discretionary power either to reduce the number of television
networks allocated to a single operator, or to maintain the same number of
channels while simultaneously increasing the number of wave bands for private
operators, whichever seemed more appropriate.
29.
However, on 11 June 1995,Italian voters legitimised the ownership of three channels by Mediaset when a
referendum that aimed at forbidding a private entrepreneur from owning more
than one TV channel was rejected by the majority of Italians (57%). Similarly,
a referendum initiated the process of the privatisation of RAI that has been
going on since then.
30.
The ensuing Broadcasting Law, the so-called “Maccanico law”, adopted in
1997, regulated the beginning of the privatisation
process by dividing RAI into five divisions (separate sub-companies), and
setting up a publicly owned holding company (RAI Holding) to govern them. It
established the Communication Authority (AGCOM) as an autonomous and
independent body. Under the Maccanico Law, a single subject could not cover more than 20 % of television
or radio networks and digital television or radio programmes (Article 2 § 6); and
national broadcasters could not overstep a revenue threshold of 30% of the
resources of the relevant sector (radio or television) (Article 2 § 8 a) and b)
.
31.
In 2000 a law was adopted
providing for equal condition (par condicio) for accessing media during
electoral campaigns and in political communication.
32.
In July 2002 the President of the Republic, Carlo Azeglio Ciampi, warned
the Parliament to draft and adopt legislation that would be appropriate for
fostering pluralism of information. He referred to the decisions of the Constitutional Court, and to EU provisions too. He also called
for respecting the rights and role of the Regions.
33.
In November 2002, the Constitutional Court
declared Article 3(7) of the Maccanico Law unconstitutional, in that it did not
set a precise deadline by which the programmes transmitted by broadcasters
exceeding the limits set by the law should be transferred to satellite or cable
television (the law made the deadline dependent on “the effective and
significant increase of the audience” of the cable or satellite television).
The Court noted that the situation which had been declared unconstitutional in
the 1994 judgment had been aggravated, and called for a definitive deadline to
ensure compatibility with constitutional rules. The Court concluded that “the
de facto situation does not guarantee respect for external pluralism of
information”. The Court itself, on
the basis of a previous decision of the AGCOM,
set a final deadline for December 31, 2003.
34. In order to comply with this deadline, and as
a response to warnings of the Head of State, the Berlusconi government
submitted a proposal to reform the entire communications system. The law –
connected to Telecoms Minister Maurizio Gasparri – was passed by the Parliament
in the autumn of 2003. However, President Ciampi refused to sign it and
returned it to the Parliament for reconsideration. He had objections against
the concept of “integrated system of communications”, and concerns about the
risk of possible dominant positions. The Parliament finally adopted it in May
2004, after certain changes had been made, notably to the thresholds for
dominant positions.
35.
Freedom of expression is one of the essential foundations of a
democratic society and one of the basic conditions for its progress and the
development of every individual.
It is enshrined in Article 10 of the
European Convention on Human Rights, which provides as follows:
(1) Everyone has the right to
freedom of expression. This right shall include freedom to hold opinions and to
receive and impart information and ideas without interference by public
authority and regardless of frontiers. This article shall not prevent States
from requiring the licensing of broadcasting, television or cinema enterprises.
(2) The exercise of these
freedoms, since it carries with it duties and responsibilities, may be subject
to such formalities, conditions, restrictions or penalties as are prescribed by
law and are necessary in a democratic society, in the interests of national
security, territorial integrity or public safety, for the prevention of
disorder or crime, for the protection of health or morals, for the protection
of the reputation or rights of others, for preventing the disclosure of
information received in confidence, or for maintaining the authority and
impartiality of the judiciary.”
36.
Article 10 § 1 of the European Convention first and foremost guarantees
the individual right to freedom of expression. As indicated in the second
sentence of paragraph 1, this includes freedom to receive and impart
information and ideas. However, no express mention is made to freedom of the
media or to media plurality and diversity. Freedom of broadcasting and of the
press as part of active and passive freedom of opinion is arrived at by an
interpretation of the second sentence of paragraph 1. The European Court of
Human Rights first construed Article 10 § 1 in terms of individual rights and
regarded freedom of broadcasting as deriving from freedom of expression and as
a form of freedom of enterprise, that is, freedom to pursue a private
broadcasting activity. The concept of the purpose-serving function of the media
as a means of promoting freedom of information has nevertheless been taken up
and applied by the Court in connection with paragraph 2 of Article 10 of the
European Convention.
37.
Pluralism of the media may therefore be considered as one aspect of
freedom of expression. Its
importance, both in terms of the multiplicity of outlets and of open access
where bottlenecks form, has been recognised by the Committee of Ministers of the Council of Europe in Recommendation No. R (99) 1 on
measures to promote media pluralism
and by the Parliamentary Assembly in Recommendation 1506(2001) on Freedom of
expression and information in the media in Europe”.
38.
The European Convention on Transfrontier Television
also reaffirms in its preamble “the importance of broadcasting for the
development of culture and the free formation of opinions in conditions
safeguarding pluralism and equality of opportunity among all democratic groups
and political parties”. Article 10bis of the said Convention provides: “The
Parties, in the spirit of co-operation and mutual assistance which underlies
this Convention, shall endeavour to avoid that programme services transmitted
or retransmitted by a broadcaster or any other legal or natural persons within
their jurisdiction, within the meaning of Article 3, endanger media pluralism.”
39.
The crucial nature of pluralism is also underlined in Article 11 § 2 of European Union Charter of Fundamental
Rights, which provides: “the freedom and
pluralism of the media shall be respected.”
40.
Media pluralism is achieved when there is a multiplicity of
autonomous and independent media at the national, regional and local levels,
ensuring a variety of media content reflecting different political and cultural
views.
41. External or structural pluralism
may be distinguished from internal
pluralism.
42.
External pluralism relates to the plurality of actors that are active on
a specific market. It is achieved when there is diversity in the ownership of
media outlets in a sector.
43.
Internal pluralism refers to the obligation for the medias to provide
for pluralism within their service. It is achieved when extensive coverage,
high-quality of programmes and diversity of programming are provided by the
undertakings.
44.
While external pluralism relates particularly to the private sector,
internal pluralism has increasingly become associated with the public sector.
It can be said in fact that while the commercial sector is seen to provide a
diversity of outlets, the public sector, even when the commercial sector is a concentrated
one, is expected to provide the backbone of pluralism by providing a diversity
of programmes that serve the whole of the public.
45.
In the context of external pluralism, restrictions on media ownership can
preserve diverse ownership and contribute to diversity in output as long as
consolidation or sharing of editorial content between owners of rival products
is discouraged.
46.
In relation to internal pluralism, instead, ownership restrictions are
not sufficient to guarantee diversity of output reflecting different political
and cultural views. Other policy instruments need therefore be used, in
addition to ownership restrictions, to encourage internal pluralism.
47.
In the Commission’s opinion, internal pluralism must be achieved in each
media sector at the same time : it would not be acceptable, for example, if
pluralism were guaranteed in the print media sector, but not in the television
one.
48.
Three basic models for delivering media plurality and diversity of media
content can be distinguished.
49.
The Pure Market Model is based on the premise that the free
operation of supply and demand provides access to the media for all “voices”
which can pay for it, as well as ensure a supply of content relevant to all
consumers. This advertising-based pure market model is said to contribute to
diversity by seeking to match the media content to the composition of the given
consumer market. Under this model, diversity of content is provided by separate
media, existing alongside with each other. This model naturally favours
concentration of capital and ownership in the media.
50.
The New Media Model is based on the view that the profusion of
channels created by new technologies encourages senders to seek profitability
by identifying media market niches and serving audiences neglected by other
media. This abundance of thematic, narrow-case, specialised channels has been
said to promote the birth of “personal media”, allowing viewers to select
content precisely attuned to their needs, tastes and interests.
51.
The Public-Policy Model assumes supplementing the market model by
means of public intervention into its operation so as to promote pluralism. It
is based on the recognition not only of freedom of speech, but also of the need
and the right of all social groups to communicate. State intervention into the
operation of the media is seen as necessary not only in a democratic society
but also for the very functioning of democracy.
52.
Public broadcasting is a public service. Public broadcasters have
obligations ranging from the provision of a universal service, to some form of
social representation, to the provision of a wide range of quality programmes.
In return, they enjoy a privileged access to resources and facilities.
53.
Public service broadcasting is therefore expected to serve the public
interest, to cater for the whole of the population on a universal and
non-profit basis; it is a public duty and it should serve the democratic needs
of contemporary societies.
54.
Public service broadcasting
must be free from the constraining forces of the state and, on the other hand,
enjoy autonomy and independence from the market place. Its specific remit is
essentially to operate independently of those holding economic and political
power. Public service broadcasting “provides the whole of society with
information, culture, education and entertainment; it enhances social,
political and cultural citizenship and promotes social cohesion. To that end,
it is typically universal in terms of content and access; it guarantees
editorial independence and impartiality; it provides a benchmark of quality; it
offers a variety of programmes and services catering for the needs of all
groups in society and is publicly accountable. These principles apply, whatever
changes may have to be introduced to meet the requirements of the twenty-first
century.”
Forms of consultation of the public
within the public service broadcasting organisations may be envisaged in order
to reflect in their programming policy the needs and requirements of the
different groups in society.
55.
In Europe, the fundamental feature of thepublic-policy model in the area of broadcasting is the preservation of a dual
system, combining commercial stations with legally mandated and protected
public service broadcasting.
56.
The political histories of the Southern European Countries has led to a
large degree of state interference and the public broadcasters in the past have
acted as an instrument of the state, which has undermined the idea that they
should be free from state dominance.
57.
In the last twenty years, there have been attempts to improve the
independence of the public broadcaster. The central solution to this has
usually focused on funding and encouraging less reliance on state provision.
The systems have moved from one overt form of state dominance to another based
on a mixture of commercial and state dominance, in a situation where the
broadcasters are continually squeezed between the interests of the two. In France,Italy and Spain,
for example, chronic under-financing of the public sector has led the public
channels to be permanently indebted to the state for their financial
equilibrium and this has encouraged the old system to continue in reality.
58.
Broadcasters that rely heavily on commercial funding
and have thus entered into direct competition with the commercial sector have
become highly susceptible to the demands of advertisers and sponsors and their
programme strategies are guided by the needs of advertisers and audience share,
rather than the requirements of their obligations.
59.
The Council of Europe instruments
set out certain tools for promoting media pluralism (both external and
internal) which include:
-
a legislative framework establishing limits for media
concentration; the instruments for achieving this include permissible
thresholds (to be measured on the basis of one or of a combination of elements
such as the audience share or the capital share or revenue limits) which a
single media company is allowed to control in one or more relevant markets;
-
specific media regulatory authorities with powers to
act against concentration;
-
specific measures against vertical integration (control
of key elements of production, broadcasting, distribution and related
activities by a single company or group);
-
independence of regulatory authorities;
-
transparency of the media;
-
pro-active measures to promote the production and
broadcasting of diverse content;
-
granting, on the basis of objective and non-partisan
criteria, within the framework of transparent procedures and subject to
independent control, direct or indirect financial support to increase
pluralism;
-
self-regulatory instruments such as editorial
guidelines and statutes setting out editorial independence.
60.
Developments in the area of new communication services may lead to the
creation of dominant market positions. In respect of digital broadcasting,
states are called upon to introduce rules on fair, transparent and
non-discriminatory access to systems and services. The Committee of Ministers’ Recommendation
(2003) 9
requests the Member States to “create adequate legal and economic conditions
for the development of digital broadcasting that guarantee the pluralism of
broadcasting services and public access to an enlarged choice and variety of
quality programmes” and to “protect and, if necessary, take positive measures
to safeguard and promote media pluralism, in order to counterbalance the
increasing concentration in the sector”.
61.
The following is a brief analysis of some pertinent principles which may
be found in the case-law of the Strasbourg Courtwith respect to i.) pluralism and freedom of broadcasting and ii.) freedom of
advertising.
62.
In the years between 1990 and 1993 the ECtHR ruled on three cases
dealing with restrictions on broadcasting, more precisely with systems of
licensing.
One case, Informationsverein Lentia and Others v. Austria,
became the leading case for the compatibility of a public monopoly with the
requirements of Article 10 of the Convention and in particular in relation to
the requirements of paragraph 2 of that Article.
63.
According to the Court, the purpose of Article 10 para. 1 is to make it
clear that States are permitted to regulate by way of a licensing system the
way in which broadcasting is organised in their territories, particularly in
its technical aspects.
While such aspects are undeniably important, the grant or refusal of a licence
may, in the Court’s view, also be made conditional on other considerations,
including such matters as the nature and objectives of a proposed station, its
potential audience at national, regional or local level, the rights and needs
of a specific audience and the obligations deriving from international legal
instruments. This may lead to interferences whose aims will be legitimate under
the third sentence of paragraph 1, even though they do not correspond to any of
the aims set out in paragraph 2.
The compatibility of such interferences with the Convention must nevertheless
be assessed in the light of the other requirements of paragraph 2.
64.
The assessment by the Court of the former Austrian broadcasting system
shows some basic lines of argument that should also be reflected on, when a
specific public-private duopoly is at stake, as is the case in Italy.At the outset, the Court acknowledged that the monopoly system in operation in Austria
was consistent with the third sentence of paragraph 1 and pursued a legitimate
aim, as it was capable of contributing to the quality and balance of programmes
through the supervisory powers over the media thereby conferred on the
authorities. However, the necessity test under Article 10, paragraph 2 led the
Court to a negative conclusion. In cases concerning the press and broadcasting,
the supervision had to be strict because of the importance of the rights in
question. The necessity for any restriction ought thus to have been
convincingly established.
65.
The Court reiterated its established case-law about the fundamental role
of freedom of expression in a democratic society, in particular where, through
the press, it serves to impart information and ideas of general interest, which
the public is moreover entitled to receive.
In this context, the Court gave particular weight to the protection of
pluralism: “Such an undertaking cannot be successfully accomplished unless it
is grounded in the principle of pluralism, of which the State is the ultimate
guarantor. This observation is especially valid in relation to audio-visual
media, whose programmes are often broadcast very widely.” The Court found that the monopoly was not necessary for a number reasons.
66.
The Court’s answer to an additional argument submitted by the respondent
Government is of particular interest in the context under consideration. The
Government put forward the economic argument that the Austrian market was too
small to sustain a sufficient number of stations and to avoid regroupings and
the constitution of “private monopolies”. The Court replied that these
assertions were “contradicted by the experience of several European States, of
a comparable size to Austria,in which the coexistence of private and public stations, according to rules
which vary from country to country and accompanied by measures preventing the
development of private monopolies, shows the fears expressed to be groundless.”
The reference to “measures preventing the development of private monopolies”
may be taken as an indication that the Court proceeded from the assumption that
there exists a positive obligation of the State to ensure pluralism in the
field of broadcasting. This assumption is confirmed by the case-law on limits
for restrictions on advertising on television.
67.
Limits for advertising on television and on radio may pursue the aim of
safeguarding the independence of broadcasting. In a recent case the Court had
to assess whether the ban on political advertising on Swiss television was
compatible with the freedom of advertising, which is also protected under Article
10 of the Convention.
The applicant association, aiming at the protection of animals, complained that
the refusal to broadcast its commercial which was directed against industrial
animal production, constituted a violation of their rights under Article 10 of
the Convention. When describing the legitimacy of the aim pursued by the ban,
the Court found that the prohibition of political advertising served to prevent
financially powerful groups from obtaining a competitive political advantage
and, in addition, to ensure the independence of broadcasters, spare the
political process from undue commercial influence, provide for a degree of
equality of opportunity among the different forces of society and to support
the press, which remained free to publish political advertisements. Those aims
were – in the Court’s view – legitimate. However, in the circumstances of the
case the prohibition was not necessary in a democratic society, the States’
margin of appreciation being reduced, because the Court found, among other
arguments, that the applicant association’s film advertisement fell outside the
regular commercial context inciting the public to purchase a particular
product. Rather, it reflected controversial opinions pertaining to modern
society in general and moreover, because in many European societies there was,
and is, an ongoing general debate on the protection of animals and the manner
in which they are reared.
68.
The Court came to that conclusion after a thorough examination of the
interests involved: “In that regard, it must balance the applicant
association’s freedom of expression, on the one hand, with the reasons adduced
by the Swiss authorities for the prohibition of political advertising, on the
other, namely to protect public opinion from the pressures of powerful
financial groups and from undue commercial influence; to provide for a certain
equality of opportunity among the different forces of society; to ensure the
independence of broadcasters in editorial matters from powerful sponsors; and
to support the press.”
69.
The Court acknowledged that “powerful financial groups can obtain
competitive advantages in the area of commercial advertising and may thereby
exercise pressure on, and eventually curtail the freedom of, the radio and
television stations broadcasting the commercials.” It continued. “Such
situations undermine the fundamental role of freedom of expression in a democratic
society as enshrined in Article 10 of the Convention, in particular where it
serves to impart information and ideas of general interest, which the public is
moreover entitled to receive. Such an undertaking cannot be successfully
accomplished unless it is grounded in the principle of pluralism of which the
State is the ultimate guarantor. This observation is especially valid in
relation to audio-visual media, whose programmes are often broadcast very
widely (see Informationsverein Lentia and Others v. Austria (no. 1), judgment
of 24 November 1993, Series A no. 276, p. 16, § 38).”
70.
While these arguments refer only to the legitimacy of State acts that
aim at ensuring pluralism and absence of influence of powerful groups on television,
the wording used by the Court may suggest that it would be prepared under
certain circumstances to assume a positive obligation in this respect.
71.
The European Commission of Human Rights had mentioned the duty of a State
to protect against excessive press-concentrations in the case De Geillusrteerde
Pers N.V. v. The Netherlands.
72.
Many of the provisions in the Gasparri Law are already provided for
pursuant to Law 66/2001 and AGCOM’s Regulation of November 2001, Title 5
(Articles 24-29), which contains provisions aimed at safeguarding pluralism and
transparency in the digital television market. The present Law therefore seeks
to adopt these instruments as well as to introduce a new element into the
regulations pertaining to media concentration (discussed below). The following
measures are set out in AGCOM’s regulation:
-
One-third of digital terrestrial transmission capacity
is reserved for local content providers (Article 24(1a));
-
no subject is allowed to hold authorisations as content
provider that enable that subject to broadcast more than 20 percent of the
total number of television channels (free-to-air or pay-TV) available via DTT
at national level (Article 24(1b));
-
no subject can be holder of authorisations as content
provider at national and local level at the same time (Article 24(2));
-
transparency requirements for content providers include
a requirement to maintain separate accounting systems for holders of more than
one authorisation as content provider for each authorisation they hold, which
also applies to holders of an authorisation as content and as service provider
(Article 25); and
-
transparency requirements for the network operators
include a requirement for local network operators who are also content
providers to maintain separate accounting systems, a requirement which is also
applicable to companies that qualify as a national network operator which are
also content providers (Article 27).
73.
In reference to media pluralism, the Law’s objectives are principally
set out in Articles 3, 4 and 5, which establish the fundamental principles of
the Law.
74.
Article 4 (a) also guarantees access to a “number of national and local
operators … in conditions of pluralism and free competition”. Article 5 (1a)
also guarantees competition in media markets and furthermore guarantees that
either the creation or maintenance of dominant positions that are damaging to
pluralism will not be allowed.
75.
A number of articles are dedicated to the question of media pluralism
and concentration of ownership. The general principles are established in
Articles 3(1), 4(1a), 5, 12(3), 24(1b), 25(1), 25(11) and extend the concept
set out in Articles 3, 4 and 5 to the digital terrestrial platform on national
and local levels. The provisions also cover radio and cross-media ownership.
76. As
regards internal pluralism, Article 5 paragraph 1 e requires network operators to guarantee equal
treatment for content providers who are not referable to linked and controlled
companies, by making available to them the same technical information that is
available to content providers who are referable to linked and controlled
companies. In addition, network operators must avoid discrimination between
independent content providers and those who are referable to linked and
controlled companies as regards the conditions of access to the network.
77.
The Law proposes two major changes affecting external pluralism:
-
the introduction of a maximum threshold of 20 percent
of national channels that a broadcaster is allowed to operate, pursuant to Article
15 (1); and
-
the introduction of the concept of an “integrated
communications system” (SIC) used to establish financial thresholds across
electronic and print media sectors, pursuant to Article 15(2).
78.
Article 15 (1) establishes limits on market share for national radio and
television broadcasters once the frequency plan for digital terrestrial
television has become operational.
79.
The framework for establishing the 20 percent limit of market share is
(in the translation that we have used) ambiguous. Article 15(1) sets out that a
content provider may not hold authorisations allowing it to broadcast more than
20 percent of all television programmes or more than 20 percent of radio
programmes that may be broadcast on terrestrial frequencies at the national
level through the networks provided for in the plan. Article 25(8), which covers
the transitional period, affirms that until the complete implementation of the
plan for the assignment of digital television frequencies, the overall number
of programmes for each subject is limited to 20 percent and is calculated on
the overall number of television programmes authorised or aired at the national
level on either analogue or digital terrestrial frequencies, as under Article
23 (1). On the basis of Article 15(1), the most likely interpretation is that
the 20 percent limit is calculated on the basis of the total number of channels
that it is possible to broadcast via DTT at national level, according to the technical
plan, whereas, on the basis of Article 25(8), the 20 percent limit is
calculated on the overall number of television programmes available (aired or
authorised) at the national level. This seems to be more logical and also in
line with what is ruled by Article 24(1b) of AGCOM’s DTT regulation of 2001.
Here it is ruled that no subject is allowed to hold authorisations as content
provider that enable that subject to broadcast more than 20 percent of the
total number of television channels (free-to-air or pay-TV) available via DTT
at the national level. Also in this case, therefore, the 20 percent limit is
calculated on the basis of the overall number of television programmes aired at
the national level.
80.
Article 15(2) complements Article 15(1) and sets out the concept of the
integrated communications system that establishes a threshold for market share
based on revenue share.
81.
The umbrella term “integrated communications system” (SIC) was coined to
establish a revenue threshold and is considered to include a wide range of
media pursuant to Article 15 (3): 1) national and local broadcasting including
broadcasters funded by pay-per-view, advertising, licence fees, sponsorship and
teleshopping revenue streams; 2) any type of publishing (newspapers, magazines,
books, electronic publishing); 3) cinema, television and music production and
distribution; and 4) any form of advertising (including outdoor advertising) as
well as revenues from the Internet.
82.
Pursuant to Article 15 (2), any one company may not earn more than 20
percent of the revenues of the whole media sector that is included in the
concept of integrated communications system.
83.
Local broadcasting has been granted a significant place in the
television sector and one-third of spectrum capacity allocated to television is
reserved for local television. Significantly, the ban on national broadcasters
owning a local broadcaster pursuant to Article 5 (d) has remained. The measures
that affect local television broadcasters are stricter than the ones that have
been devised for national broadcasters and they are set out in Article 7 (2), (3)
and (4).
84.
Pursuant to Article 15 (1) the national radio sector falls under the
same rules as the television sector in that national radio broadcasters are
restricted to 20 percent of the number of national channels, and pursuant to
Article 15 (2), 20 percent of the overall revenues of the integrated
communications system.
85.
Cross-media provisions are contained in Article 5 (g1) and (g2) and
Article 15 (4) and (6). Pursuant to Article 15 (6) television broadcasters who
operate more than one national network may not own shares of newspaper
companies until the end of 2010. Newspaper publishers will be allowed to enter
the television market with the introduction of the Law.
86.
The Commission notes that the Italian authorities seem to rely on the
principle that media pluralism can be measured through a quantitative
assessment of total channels. The representatives of the ruling coalition which
met with the Commission Delegation argued that given that the digital plan
foresees a significant growth of channels and outlets on the national level
(according to the National Frequency Plan, the DTT platform is planned to carry
12 multiplexes for national broadcasting, each of them carrying from four to
six channels – but some of these channels are /will be used for radio
broadcasting and interactive applications), it will be possible and open for
new broadcasters to have access to the media market. In this context, the
threshold of 20% of the channels (or programme output) will be capable of
avoiding concentrations. The reason for widening of the definition of the media
market is the fact that all the different markets which are connected to
television are gradually converging to form a single one. The SIC is therefore
designed to allow the expansion of these markets, particularly in view of
digitalisation.
87.
In the opinion of representatives of the opposition, the new permissible
thresholds of number of channels or output and of revenue are not going to put
an end to the duopoly RAI/Mediaset, but instead they will strengthen it. It is
true that more channels will be available; however, the primary beneficiary of
this will be Mediaset, which will expand even further while the widening of the
SIC will make it virtually impossible for it to fall within the concept of “dominant position”. The main effect of the
widening of the media market is the widening of the publicity share, which has
resulted in Mediaset being allowed to continue to use the frequencies occupied
by Retequattro, thus frustrating the effects of the relevant judgments of the Constitutional Court.
88.
The Commission agrees with the Italian authorities that digitalisation
will lead to an increase in the number of channels; examples in other European
countries of digitalisation indeed suggest that many more channels will come on
stream.
89.
In addition, the Commission stresses that many of the newly available channels
are likely to have very small audience shares, but with similar amounts of
output. The Commission finds therefore that the threshold protecting media
pluralism, as measured by 20 percent of channels, is not in itself a clear
indicator of market share.
90.
Neither is this threshold an unambiguous indicator of balance and
pluralism in the television and radio market as a whole. Larger companies will
enjoy greater purchasing power in a wide range of activities such as programme
acquisitions, and will enjoy significant advantages over other national content
providers. They can also enjoy an unlimited share of the audience, if this
scheme is put in place.
91.
Ultimately, the measure of concentration based on share of channels or
programme output cannot account for market power or be useful for assessing the
position of a company in the national radio and television markets.
92.
In respect of the possibility of new competitors entering the media
market, the Commission notes that the fundamental issues of economies of scale and high costs of television
production will, like in other countries, work in favour of the incumbents.
93.
As regards the concept of the integrated communications system (SIC) defined
in Article 2 (g), and set out in Articles 15 (2) and (3), the Commission notes
that it is unique in terms of the collapse of hitherto separate media markets
for the purposes of media concentration measures. The very broad definition of
the media market appears to be unprecedented in Europe.
94. The Italian representatives
contended that this concept takes into due account the technological
development as well as the increasingly common commercial practice to
associate, for example, the sale of daily newspapers with that of books or
music CDs. It allows for the development of sectors, such as the printed press,
which have so far been constrained into tight limits. In fact, Article 15 of
the Gasparri Law allows the press to enter the television market, while it
prevents the opposite until 2010. Indeed, the Gruppo l’Espresso has purchased a
television.
95.
The Commission agrees with the Italian government that the concept of
the SIC reflects a current trend: different media markets are indeed likely to converge someday to form a single
market. Some probably already do converge to a certain extent.
96.
The Commission considers nevertheless that it is highly unlikely that this
convergence will happen entirely in the foreseeable future and it is unlikely
that it will have any significant impact n the current situation. It therefore
considers that the SIC should not be used to replace, already at this stage,
the “relevant market” criterion.
97.
In fact, the concept of an integrated communications system as an
economic indicator of market share considerably dilutes the effectiveness of
instruments used to protect external pluralism based on share of revenues “on
individual markets” (see Rec. (99) 1, point I of the Appendix). An individual
company could have extremely high degrees of revenue shares in individual
markets, whilst at the same time remaining below the 20 percent threshold for
the whole sector.
98.
In addition, the Commission notes that the convergence of the different
markets in the Italian media sector for the purposes of anti-concentration
measures through the introduction of the concept of an integrated
communications system also appears to be at odds with the definition of media
markets that the European Commission has employed in its competition- related
decisions involving the television sector.
In a number of competition cases involving the media sector, the European
Commission has distinguished between different markets (including Pay-TV and
free-to air television markets) based on different kinds of revenue streams and
types of services supplied by operators.
99.
The “relevant markets” have been abandoned to some extent in the new
law. It is true, as the Italian
representatives have pointed out, that Article 14 § 2 of the Gasparri Law requires
AGCOM to assess concentration in the media sector to ensure that dominant
positions are not constituted (the question of whether the AGCOM has any
power in respect of already existing dominant positions remains open).
This provision, however, might be difficult to apply in practice, in particular
on account of the redefinition of “relevant markets”, or, more accurately
perhaps, the lack of a “relevant market” definition. The application of Article
14 § 2 appears to be seriously hindered by the framework set out by the concept
of the integrated communications system. A dominant position (presumably) will
only occur in situations whereby the maximum levels set out in Article 15 of the Gasparri Law are exceeded
by a company or related companies. In fact, AGCOM seems only competent to
intervene in such case.
This does not adequately provide for pluralism in the individual media
sectors themselves, which, both in terms of markets and services, even when
digitalisation is achieved, may not converge to the extent suggested by the
framework set out by these thresholds.
100.
It is to be noted furthermore that general anti-trust measures will
remain applicable. However, while these protect against the abuse of
dominant positions, in the media sector dominant positions are forbidden as
such.
101.
The application of SIC is likely to allow for the transferral, to a
large extent, of the current levels of concentration in the national television
market to digital platforms. As a consequence, the duopoly of Mediaset and RAI
will continue in the digital television sector: in addition, with the changes
brought about in this Law, this will be within the legal parameters set by.
102.
Indeed, with the relaxation of cross-ownership rules Mediaset could
(after 2010) expand into other sectors to increase its presence across
different media markets. Cross-ownership rules are in fact considerably
liberalised under the Gasparri Law. This may be viewed with concern, because of
the dominant position of television in the Italian media market overall. The
radio sector is highly fragmented and thus vulnerable to consolidation and
concentration. The press sector also performs below the average similar-sized
markets in Europe and the readership rates areconsiderably lower than other EU countries.
103.
The Commission refers to the Council of Europe standards on external
media pluralism, as outlined above and as contained in the instruments of the
Committee of Ministers and of the Parliamentary Assembly. The Commission is
certainly cognizant of the lack of preciseness of those standards insofar as
financial ceilings for market share that a broadcaster is allowed are
concerned. Nevertheless, the Commission considers that there is no doubt about
the aim of these ceilings: protecting the individual sectors from a
dominant position by one individual actor.
Now, the Commission doubts that the Article 15 §§ 1 and 2 of the Gasparri
Law are suitable for achieving this aim.
104.
In addition, the Commission notes that indeed the combined effect of the
new framework set out in Article 15 (1) and (2) provides for liberalising the
previous anti-concentration rules whose maximum permissible levels had been
exceeded by both Mediaset and RAI.
Under these new provisions, therefore, Retequattro was allowed to continue to
occupy frequencies. In this respect, the Commission recalls that the “Companies
which have reached the permissible thresholds in a relevant market should not
be awarded additional broadcasting licences for that market” (Point I of
Appendix to Committee of Ministers’ Recommendation (99)1).
105.
Finally, as regards local and digital broadcasting, the Commission notes
that it is protected due to the generous threshold of the frequency allocated
to local and regional channels and the fact that there is a disqualification
placed on national broadcasters operating local and regional channels. This
might encourage newspapers to invest in the local television sector.
106. In conclusion, the Commission considers that
without other indicators such an audience share threshold
and a “relevant market” indicator, the threshold provided in Article 15 § 1 is
largely redundant as an indicator of diversity.
107.
As regards internal pluralism, the Commission notes that Article 5 e)
explicitly prohibits discrimination between independent content providers and
content providers referable to linked and controlled companies.
108.
The Commission notes in addition that pursuant to AGCOM Decision 253 of
2004,
access to networks for independent content providers of particular value is
guaranteed to a certain extent.
109.
Although the Commission has not seen the criteria set out by AGCOM, it
considers that the due application in practice of this principle may indeed
contribute to internal pluralism.
110.
Section V of the Gasparri Law covers the transitional phase between
analogue and digital terrestrial distribution. It aims to provide a legal
framework for the gradual move of existing and, where relevant, new network
operators and radio and television broadcasters to digital terrestrial
delivery. The essential provisions are
contained in Law n.66 of 20 March 2001,AGCOM Resolution n.435/01/CONS of 15
November 2001 (Regulation on terrestrial television broadcasting bydigital technology) and Law n.112 of 3
May 2004.
111.
Prior to analogue switch off, Law 66/2001 provides (Article 2-bis (1))
for a transitory phase during which “in order to promote the roll out of the
DTT market, subjects who legitimately operate as broadcasters (via analogue
terrestrial, cable and satellite) are qualified to experiment with television
transmissions and Information Society services by digital technology.” This
“authorisation for the experimentation of digital terrestrial broadcasts” is
valid only for network operators as content providers are awarded authorisation
directly without intermediary passages. Law 66/2001, as interpreted and
implemented by AGCOM’s Regulation of November 2001, thus envisages gradual
implementation of the dual regime based on licences for network operators and
authorisations for content providers, by introducing a transitory qualification
(“authorisation for the experimentation of digital terrestrial broadcasts”)
valid for future licensed network operators.
112.
Articles 22, 23, 24 and 25 are concerned with the roll out of digital
terrestrial television broadcasting and switch off of analogue frequencies to
establish full conversion of the current system.
113.
Article 22 (1) obliges AGCOM to “prepare a programme for the
implementation of the national plan for the allocation of digital frequencies”.
This plan was approved by AGCOM on 29 of January 2003 (resolution n.
15/03/CONS). This is the so-called “first Level Plan” (it has allocated
frequencies for national channels and regional channels). On 12 of November
2003 AGCOM approved the so-called “Integrated Plan” (Resolution. 399/03/CONS),
which integrates the “First Level Plan” with a “Second Level Plan” (which
allocates frequencies for local channels). Previously, on 15 of November 2001,
AGCOM approved the regulation (Regolamento) for awarding licences and
authorisations to digital terrestrial operators (Resolution n. 435/01/CONS). In
this plan AGCOM must encourage experimentation and safeguard existing services.
At the current time, as we understand the situation, there are five digital
multiplexes covering over 50 percent of the population.
114.
Until the implementation of the plan, content providers (national and
local) that qualify for authorisation can experiment (either run an existing
service on digital or apply for a licence to operate a digital channel)
pursuant to Article 23 (1) until full switch off, which is planned for December
2006. This provision basically extends the previous provisions established in
Law 66/2001 and in AGCOM’s Regulation that state the current regime for
experimentation of digital terrestrial broadcasting ended 25 July 2005.
115.
Article 23(1) also provides that subjects who qualify to experiment with
digital terrestrial broadcasting can apply for a licence or authorisation to
launch digital terrestrial broadcasting services as of the date the Law comes
into force. Article 35 of AGCOM Regulation of November 2001 also stated that
starting from 31 March 2004 and, in any case, subsequent to the adoption by
AGCOM of the measures prescribed by Article 29 of that Regulation (not yet
adopted), subjects who qualify for digital experimentation could apply to the
Ministry of Communications for a licence as a network operator for the service
area with which they are qualified to experiment.
116.
Article 23 (3) also extends the practice of “spectrum trading”, which is
a central innovation introduced in Law 66/2001 (Article 2-bis (2)). The system
was introduced in order to promote the roll out of the market, given the lack
of terrestrial frequencies available to transmit via digital technology. The
“frequency trading” system was allowed for a period of three years, starting
from the coming into force of Law 66/2001 (i.e. until March 2004). However, the
Gasparri Law reaffirms the validity of this system without, apparently, time-frame
for expiry (Article 23(3)). From the second half of 2003, RAI and Mediaset have
been acquiring frequencies from local television broadcasters. The system
allows entities that are legitimately undertaking television activities to
transfer transmitters or company branches in order to set up digital networks,
provided that the acquisitions are used for digital broadcasting.
117.
Under Article 23 (5), a network operator licence is issued, on request,
to subjects that legitimately exercise television broadcasting activities,
provided they cover an area of no less than 50 percent of the population or of
the local service area they serve. There is a temporary exemption for local
operators (Article 25(11)) who are also allowed to apply for a national network
operator licence, provided they satisfy certain requirements and commit to
certain targets in terms of coverage (Article 23 (7)).
118.
Under Article 23 (7), applications for a national network operator
licence can also be made by subjects legitimately operating at local level that
can prove they satisfy all the requirements for a national operator licence and
declare their intention to cover, within six months of the application, an area
of no less than 50 percent of the population, renouncing any rights they may
hold for local television broadcasting .
119.
Article 24 deals with the introduction of digital radio services and
AGCOM is obliged to provide a national strategy to manage the migration of
radio analogue broadcasters to digital delivery. The plan, in parallel to the
television plan, has already been approved by AGCOM and in this sense Article
24 refers to the draft of AGCOM’s regulation. The plan is based on, inter
alia, the following principles of development from analogue to digital:
Article 24 (b) defines pluralism of programmes and services and a balance
between national and local; Article 24 (c) defines the phases of development
and the role of RAI in supporting roll out; Article 24 (g) sets out the limits
of frequency assignment and radio programmes owned by individual companies;
and, Article 24 (2) establishes the right for a support plan to be put in place
after an industry hearing to assist the roll out of digital radio services.
120.
Article 25 (1) establishes that digital terrestrial television has been
introduced to promote pluralism in the television sector.
121.
The law adopts a two-step approach for the migration from analogue to
digital frequencies, with a special set of obligations for RAI. The two initial
phases are envisaged as:
• DTT should
cover 50 percent of the population by 1st January 2004.
• DTT should
cover 70 percent of the population by 1st January 2005.
122.
During the transitional period there are therefore certain obligations
placed on “the company holding the general public broadcasting licence” (RAI)
to achieve strategic thresholds in its DTT services coverage set out in Article
25 (2). These are coverage of: 50 percent of the population from 1 January 2004, and 70 % of the
population by 1 January 2005.AGCOM is (was) required by the law to assess the development of digital
terrestrial television based on three principles pursuant to Article 25 (3)
based on:
• DTT
coverage of at least 50 percent of the population.
• Affordable
availability of decoders.
• Satisfactory
range of programmes different from those broadcast on analogue.
123.
In May 2004 AGCOM provided a positive assessment that these goals had
been fulfilled with the caveat that the high degree of concentration of
financial resources in the sector might act as a threat to media pluralism.
This allowed the gradual migration process to continue and existing analogue
broadcasters to continue transmissions. AGCOM did not draw upon the provisions
indicated in Article 2 (7) of Law no 249 of 31 July 1997 based on Article 25 (4) as the conditions had
been met.
124.
Article 25 (5) obliges RAI to consult with the Ministry of
Communications to identify either an area or areas which have problems
receiving analogue signals in order to begin a process of full migration to
digital by January 2005. Regardless of the provisions of Article 25 (5) RAI
must ensure, under the provisions of Article 25 (6), that there exist three
free-to-air analogue television channels and three digital television channels
(Article 25 (6)) on the basis of the coverage set out in Article 25 (2) during
the switch over period.
125.
There are also provisions in the Law to encourage the purchase of set
top boxes that include financial subsidies for households set out in Article 25
(7). There is a clause stating that this should only be introduced after the
proceeds of the privatisation of RAI are collected pursuant to Article 21 (3).
Public subsides for DTT receivers have also been approved by the Annual Budget
Law 2003 (“Legge Finanziaria”).
126.
As the conditions set out in Article 25 (3 and 4) have been fulfilled
(coverage and conditions of the assessment), a provisional transitional measure
is established according to Article 25 (8) that restricts market share based on
the number of national terrestrial channels (analogue and digital) during the
transitional phase. Each broadcaster is limited to a maximum of 20 percent
share of channels based on the total number of television channels until the
digitalisation of networks, according to the plan, is fully implemented. This
includes national channels of an experimental nature and/or simultaneous/repeat
programming (under Article 23 (1)) regardless of whether the delivery form is analogue
or digital. However, pursuant to Article 25 (9) these conditions are only
applicable to broadcasters that have coverage of over 50 percent of the
population (companies with a national multiplex). RAI is excluded from the
threshold, except for purposes of calculating the limit of 20 percent. In this
respect, RAI channels contribute to the total number of channels available
(this was also the system adopted by Law 259 / 1997 for analogue terrestrial
television).
127.
With the positive evaluation of AGCOM of the conditions set out in
Article 25 (1 and 3) according to Article 25 (11) the licences for analogue
transmissions are extended on request to the date of final switch over. A
request may be submitted either by an incumbent transmitting in digital or a
national digital broadcaster (with services to over 50 percent of the
population). A request can also be submitted by broadcasters who are
transmitting on digital frequencies. In the case of national digital
broadcasters, they must reach over 50 percent of the population. Local
broadcasters who intend to apply for a local network operator licence (for
DTT), as an exception to the provisions of 23 (5), can request one if they
reach just 20 percent (instead of 50 percent) of the analogue coverage.
Therefore if a network operator (until the frequency plan is fulfilled) can
demonstrate that it has coverage of 20 percent through digital frequencies, it
can apply to operate as a local digital operator on the condition that it
commits itself to invest, within a five-year period, a minimum sum of €1 million
in each region covered by that said licence. Furthermore, there is a reduction
to € 500,000 where licences are restricted to areas smaller than the
region (and for cases where an
“additional licence for further broadcasting activities” are carried out within
that said region, the sum is reduced to € 250,000).
128.
The provisions set down in Section V for the migration of radio and
television broadcasters from analogue to digital frequencies establishes an
extraordinary rate of migration according to the deadlines set for switch off
and full migration.
129.
Many of the central provisions of Section V support and extend the
provisions of Law 66/2001 and act to extend deadlines and therefore the
continuation of the present conditions for the migration of broadcasters
between frequencies. The main tools are a mix of: 1) state subsidies to promote
the diffusion of hardware into households as well as indirect subsidies in
terms of the allocation of a minimum amount of the state advertising budget to
the print sector; 2) public policy deadlines that oblige RAI to meet coverage
deadlines and thresholds set for operators to apply for licences and
authorisations on local, national and regional levels; and 3) free market
mechanisms i.e. spectrum trading between operators. There is also a
reconfiguration of the categories for licensing purposes and transitional
limits on channel share established to protect a degree of pluralism in the
migration period. Many of these features were previously established in Law
66/2001 and AGCOM’s Regulation.
130.
In accordance with Law 66/2001, AGCOM’s Regulation contemplates a
transitional phase during which the licence regime for network operators does
not apply and it sets out the steps in order to complete the transition from
the regime for individual permits valid for analogue broadcasting to the dual
regime (authorisations for content providers and licences for network operators)
envisaged by Law 66/2001 in a fully digitalised television environment.
131.
The Commission recalls that the Committee of Ministers’ Recommendation
(2003) 9 requests the Member States to “create adequate legal and economic
conditions for the development of digital broadcasting that guarantee the
pluralism of broadcasting services and public access to an enlarged choice and
variety of quality programmes” and to “protect and, if necessary, take positive
measures to safeguard and promote media pluralism, in order to counterbalance
the increasing concentration in this sector”.
132.
The Commission notes that according to the Appendix to Recommendation
(2003) 9, “given that for consumers the
changeover to digital broadcasting means acquiring new equipment to decode and
decrypt digital signals and, therefore, a certain amount of expense, and in
order to avoid any form of material discrimination and any risk of “digital
divide” between different social categories, member states should pay
particular attention to ways of reducing the cost of such equipment” and
“should facilitate the public’s change over to digital broadcasting.” In this
respect, the provision of financial subsidies for households for the purchase
of set top boxes should be welcomed,
although these subsidies remain on the exclusive charge of the Government
notwithstanding that Mediaset is certainly equally benefiting from them.
133.
On the whole, however, the Commission has the impression that the Gasparri
Law does not deal with the question of concentration today in a satisfactory
manner. The approach is one of attempting to hold back on finding a real
solution to the problem of media concentration in the television market to some
future point in time and it relies heavily on the point in time when digitalisation
will come to full fruition. This approach does not seem satisfactory, as, if the
status quo is maintained, it is likely that Mediaset and RAI will remain
the dominant actors in Italian television.
134.
Article 2 (1h) of the Gasparri Law defines “general public television
broadcasting service” as a “public service performed under franchise [licence]
in the television broadcasting sector” (see also Article 6(4)). Article 17 adds
that “the general public television broadcasting service shall be entrusted by
franchise to a joint-stock company [public limited company], which shall
perform the service on the basis of a national service contract signed with the
Ministry of Communications, regional service contracts and, in the case of the
autonomous provinces of Trento and Bolzano,provincial service contracts, which shall define the rights and obligations of
the company holding the franchise. The contracts shall be renewed every three years”.
Article 20 names RAI-Radiotelevisione italiana Spa as the company to which “the
general public television broadcasting service franchise shall be granted to
for a period of 12 years” – i.e. until 2016.
135.
Article 19 entrusts AGCOM with the task of “verifying that the general
public television broadcasting service is effectively provided in accordance
with the provisions contained in the present law, the national service contract
and the specific service contracts […], with due regard also to the parameters
of service quality and indications of user satisfaction”. It lays down
requisite procedures of verification and gives AGCOM the powers needed for
execution of this task, including that of imposing fines for non-compliance
with the remit and programme obligations. In the event of repeated failure to
comply, AGCOM may order the holder of the general public broadcasting service
franchise to cease trading for up to 90 days.
136.
Under the Gasparri Law, the performance of a public broadcasting service
remains formally dissociated from any specific broadcasting organisation. The
public broadcasting franchise may be awarded to any broadcasting organisation
(which, however, has to have the legal form of a joint-stock company). It will
perform it on the basis of the provisions of the law itself, as well as of
national, provincial and regional public service contracts, renewable every
three years. However, the law does not address the issue of what would happen
if no broadcaster applied for the franchise after the expiry of the current one
(and the expiry of the convention between RAI and the Italian Government).
137.
RAI has so far been the sole public service licensee by virtue of a
series of conventions with the Italian Government. The latest convention of
1994 has a duration of 20 years, i.e. it will expire in 2014, two years before
the expiry of the new franchise. It is unclear whether this state of affairs is
affected by the present law.
138.
Article 2 of the Law no 223 of 6 August 1990 (“Mammi’ Law”) specified that the franchise may be
awarded only to a wholly publicly-owned company, which in reality meant RAI.
This provision has now been removed, meaning that – formally speaking – the
franchise may be awarded to any broadcasting joint-stock company. Indeed, RAI
is to be – at least in part – privatised.
139.
As already noted, RAI has had a series of conventions with the government.
It also has to conclude a national service contract with the Ministry of
Communications, regional service contracts and, in the case of the autonomous
provinces of Trento and Bolzano,provincial service contracts. The national service contract has to be approved
by the President of the Republic. The Director General of RAI is appointed by
the Chairman of the Board and the Minister of Economic Affairs.
140.
In addition, the public broadcaster is subject to control by a
parliamentary commission for the general direction and surveillance of radio-television
services. The commission has, and appears that it will retain, extensive powers
and competencies vis-à-vis RAI, including some decision-making powers
concerning programming and finance.
141.
Pursuant to Article 17 (4), guidelines on the content of obligations
incumbent on the general public television broadcasting service “shall be laid
down by decision to be adopted in agreement with AGCOM and the Minister for
Communications prior to each renewal for three years of the national service
contract”. These guidelines are to be “defined in relation to market
developments, technological advances and changes in local and national cultural
requirements”.
142.
Law no. 249 of 31 July 1997on AGCOM and the regulations for telecommunications and radio and television
broadcasting systems provides in Article 1 (6.b.10) that AGCOM “proposes
arrangements to the Ministry of Communications to be introduced for the
agreement on the concession [franchise, licence] of the public radio-television
service”. This can be taken to mean that AGCOM mediates between the broadcaster
holding the general public broadcasting service franchise and the Ministry of Communications
in the conclusion of the service contract. As noted above, it is also involved
in adopting the guidelines for the content of such a contract.
143.
The remit and programme obligations of the public broadcasting service
are defined in Article 17 of the Law and, more extensively in the public
service contracts.
144.
The Ministry of Communications participates, together with AGCOM, in the
definition of the guidelines for the service contract (Article 17, paragraph 4)
and then negotiates it and signs it on behalf of the government (paragraph 1).
145.
The public broadcasting service is called to provide “access to
programming […] for parties and groups represented in Parliament and in
regional assemblies and councils, organisations associated with local
authorities, national trade unions, religious denominations, political
movements, political and cultural bodies and associations, legally recognised
national associations of the cooperative movement, social welfare associations
entered in the national and regional registers, ethnic and language groups and
such other groups of substantial social interest as may request access”(para.
1d).
146.
It also has to provide “free broadcasts of messages of social utility or
public interest, requested by the Presidency of the Council of Ministers”(para.
1 g).
147.
In Recommendation No. R (96) 10 on the Guarantee of the Independence of
Public Service Broadcasting, the Council of Europe Committee of Ministers
recommended that Member States “include in their domestic law or in instruments
governing public service broadcasting organisations provisions guaranteeing
their independence”.
148.
An Appendix to this recommendation adds that “the legal framework
governing public service broadcasting organisations should clearly stipulate
their editorial independence and institutional autonomy”. The Appendix stresses
that this is especially important “in areas such as: the definition of
programme schedules; the conception and production of programmes; the editing
and presentation of news and current affairs programmes; the organisation of
the activities of the service; recruitment, employment and staff management
within the service; the purchase, hire, sale and use of goods and services; the
management of financial resources; the preparation and execution of the budget;
the negotiation, preparation and signature of legal acts relating to the
operation of the service; the representation of the service in legal
proceedings as well as with respect to third parties.”
149.
The Commission notes that Article 16 (2f) of the Gasparri Law provides,
in the context of the public broadcasting licensee’s service contracts at the
regional and provincial level, that due regard should be given in such
contracts to “the right of the company holding the franchise to take economic
decisions, including decisions as to the organisation of the firm”. Presumably,
the same applies in the case of the national service contracts. This does not
seem to guarantee the full institutional independence and autonomy of the
public service broadcasting organisation.
150.
The role of the parliamentary commission in programme matters (this
commission was referred to as the guarantor of internal pluralism in the
Italian media, as opposed to AGCOM which is the guarantor of external pluralism)
and the manner of developing the service contracts, with strong government
participation (see para. 93 above) might also be problematic in this respect.
The Commission recalls that the Appendix to Committee of Ministers’ Rec.
(2000)23 “on the independence and functions of regulatory authorities for the
broadcasting sector” provides that in order to preserve the editorial
independence of the public broadcasting service, regulatory authorities should
not exercise a priori control over programming.
151.
In this respect, the Commission wishes to stress that a supervisory role
of parliament on the national broadcaster is certainly acceptable and
compatible with the democratic functions of parliament. It often reflects the
political culture prevailing in the states concerned.
152.
Indeed, the Commission notes that a parliamentary component in the public
broadcasters’ boards of directors exists not only in Italy,but also in other European countries.
In Finland, forexample, the Administrative Council of YLE is made up primarily of members of
parliament. In France,two members of parliament sit in the Administrative Council of France
Télévision. In Spain,the Council of Administrators of Television Espanola is composed of twelve
members of all parliamentary political parties.
153.
This parliamentary role, however, should mainly concern the
establishment of guidelines and the solution to certain problems of public
opinion, and should not be extended to interfere with the editorial work of the
broadcaster or even with the appointment and dismissal of journalists.
154.
As regards access to airtime, paragraph 1 d of Article 17 provides for a
democratic solution, in conformity with the Council of Europe standards,
provided of course that the allocation take place in an appropriate manner.
155.
Paragraph 1 g of Article 17 appears to be formulated in too vague terms,
which seems insufficient to rule out potential abuse by the government of the
right to obtain free air time. The duty
to provide free air time simply “on request” of the Presidency of the Council
of Ministers could turn the public broadcaster into a mouthpiece of the government.
In this respect, the Commission recalls that Rec. (99) 1 of the Committee of
Ministers states that “The cases in which public service broadcasting
organisations may be compelled to broadcast official messages, declarations or
communications, or to report on the acts or decisions of public authorities, or
to grant airtime to such authorities, should be confined to exceptional
circumstances expressly laid down in laws or regulations.”.
156.
RAI has so far been a publicly-owned company, governed by a five member board,
appointed by the Speakers of the Chamber of Deputies and of the Senate (three
from the governing coalition and two from the opposition). As noted above, the
Director General of RAI is now appointed by the Chairman of the Board and the
Minister of Economic Affairs.
157.
Article 21 of the present law provides for:
a.
the incorporation of RAI-Radiotelevisione italiana Spa
in RAI-Holding Spa (the licences, authorisations and franchises held by
RAI-Radiotelevisione italiana Spa have been transferred automatically to the
incorporating company), and
b.
the sale of state shares in the company. A proportion
of the shares is to be reserved for persons attending the sale who produce
evidence that they have paid the licence fee (without the right to sell them
within 18 months of the date of purchase). An upper limit of one percent on
shareholdings carrying voting rights has been imposed. Voting pacts between
syndicates or block votes are prohibited, as are agreements made through
controlled, controlling or linked persons, between persons whose total holdings
exceed the limit of two percent on shareholding, with respect to shares
carrying voting rights, or joint presentation of lists by persons in that
position.
158.
The Law provides for two methods of appointing the nine member RAI Board
of Governors [Directors], to be applied before and after the sale of at least
10 percent
of RAI’s capital.
159.
Prior to privatisation, seven members of the Board will be
designated by the Parliamentary Commission for the general direction and
surveillance of radio-television services and two (including the chairman) by
the majority shareholder, i.e. the Minister of Economic Affairs. The
appointment of the chairman must be endorsed by a two-third majority in the Parliamentary
Commission.
160.
After privatisation, the Board will be elected by the general
meeting of shareholders, with each shareholder holding at least 0.5 percent of
shares entitled to present a list of candidates. Until the State has sold all
its shares, the Minister of Economic Affairs will continue to present a list of
candidates (drawn up by the Parliamentary Commission) indicating the maximum
number of candidates in proportion to the number of shares held by the State.
The voting method is designed to some extent to favour, in some cases,
candidates proposed by shareholders holding fewer shares. Election of the
chairman will still have to be endorsed by a two-third majority in the Parliamentary
Commission. The Board of Governors [Directors] has a three-year term of office.
161.
Pursuant to Article 18, the holder of the general public broadcasting
franchise is funded by, inter alia, licence fees whose amount is set so
as to enable the company to cover the costs associated with the public
broadcasting service. Pursuant to Article 6 (5), the company may sign contracts
or agreements with public authorities for paid services, but may not receive
any other form of public funding. Article 17 (5) authorises the company to
pursue commercial activities, provided that they are not detrimental to its
public service remit. This includes advertising, sponsorship and teleshopping,
which are regulated elsewhere. An official auditor appointed by RAI and
approved by AGCOM will supervise the yearly budget.
162.
The Commission recalls that one of the most typical features of the
public broadcasting service is that it should operate independently of those
holding economic and political power. The independence of the public
broadcaster is essential in order for it to be capable of ensuring a real
internal pluralism.
165.
Whether the privatisation will be successful in this respect will depend
on its attractiveness for potential shareholders, given that no single entity
may hold more than one percent of the shares. In the meantime, that is to say
until the sale of at least 10 percent of RAI shares, the change of rules on RAI
governance means that the effect of the reform law of 1975, placing RAI under
the control of parliament, and not of government (as before), is partly
reversed. The Parliamentary Commission will continue to appoint seven of the
nine members of the Board of Directors, but the system appears to be designed
to give the governing party/coalition a built-in majority.
166. As to the effects of the
privatisation, in the opinion of the ruling coalition, private investors will
have a genuine opportunity of becoming shareholders of RAI. The Board of Governors will be partly
composed of private individuals, which will put an end to the logic of lottizzazione.
167.
According to representatives of the opposition, interest in the purchase
of shares will be low. It will be more interesting to purchase small private
networks, as the publishing group l’Espresso has recently done. In addition,
the likely investors will be entrepreneurs belonging to the political area of
the Prime Minister. Their representatives on the Board of Governors will, in
the view of the representatives of the opposition, therefore be in line with
the current majority.
168.
The Commission observes that, should the interest in the purchase of RAI
shares be indeed low, the Minister of Economy will remain in control of the
Board of Governors. There is also the possibility that the Governors
representing the private shareholders will belong to the political parties of
the majority. This, however, cannot be predicted at this stage. It may well be
that this is not the case.
169.
It does appear nonetheless that the Minister of Economic Affairs may
continue to maintain a powerful position in the general meeting for a
considerable time as the largest shareholder, whereas all other shareholders
will have only 1 percent of the shares and cannot, formally speaking, combine
their voting power. Even when all the shares have been sold, the appointment of
the chairman of the Board of Directors will still have to be approved by a
two-thirds majority of the parliamentary commission, giving the ruling
party/coalition an effective veto over his/her election. Even if shares are
sold quickly, the first Board of Directors with a government majority will finish
serving its term of three years.
170.
Methods of funding RAI (setting the level of the licence fee for only a
year; possible contracts with public authorities for paid services) are not
fully consistent with Recommendation No. R(96) 10 on the Guarantee of the
Independence of Public Service Broadcasting, which states in its Appendix that:
-
the decision-making power of authorities regarding
funding should not be used to exert, directly or indirectly, any influence over
the editorial independence and institutional autonomy of the PSB organisation;
[…]
-
payment of the contribution or licence fee should be
made in a way which guarantees the continuity of the activities of the public
service broadcasting organisation and which allows it to engage in long-term
planning; and
-
the use of the contribution or licence fee by the
public service broadcasting organisation should respect the principle of
independence and autonomy.
171.
In more general terms, with reference to the privatisation of RAI, the
Commission recalls the dilemma between the pure market model and the public-policy
model.
172.
The Commission also wishes to refer to the warning which AGCOM has
recently issued
with reference to the circumstance that RAI, as a stock company, will be under great
pressure to maximise the advertising income, which will interfere with the
achievement of the public-policy aims. According to AGCOM, the mere auditing
separation does not seem a sufficient or appropriate guarantee and privatisation
does not appear suitable to ensure that RAI will efficiently carry out its
public-policy tasks and at the same time efficiently compete with other
operators (including Mediaset) in the area of advertising revenues.
173.
AGCOM has indeed pointed to the solution in force in the UK,where the Public Broadcasting Service is publicly owned and financed by licence
fees, while commercial operators, including public ones, are financed through
advertising.
174.
Indeed, the BBC is funded
through a licence fee, which is supplemented with a marginal amount of income
from commercial sources. The BBC also receives revenues from commercial
activities and to this end it has established a commercial arm operated by two
subsidiaries, BBC Worldwide Ltd. and BBC Resources Ltd. These subsidiaries have
separate Boards and provide separate accounts and annual reports. The
commercial services include a number of thematic channels: the global news
channel BBC World, BBC Prime (entertainment) and BBC America (drama, news and
entertainment). Today the BBC derives commercial revenues from channels, the
rental of studios as well as the sale of programmes. However, commercial
activities must meet certain criteria and essentially promote, and be
supportive of, the BBC’s activities as a public service broadcaster. In order
to comply with the European Union’s Transparency Directive and national
competition policy rules, the BBC is obliged to maintain separate and
transparent accounting systems for its public and commercial activities, to
ensure that it does not distort competition by using the licence fee to cross-subsidise
its commercial services.
175.
In conclusion, the Commission notes that change at RAI will allow for government control over the Public
Broadcaster for an unforeseeable period of time. For as long as the present
government stays in office, this will mean that, in addition to being in
control of its own three national television channels, the Prime Minister will have
some control on the three public national television channels. The Commission
expresses concern over the risk that this atypical situation may even
strengthen the threat of monopolisation, which might constitute, in terms of
the case-law of the European Court of Human Rights, an unjustified interference
with freedom of expression.
12. Protection
of the printed press
176. Plurality of the media does not
only mean the existence of a plurality of actors and outlets, it also means the
existence of a wide range of media, i.e. different kinds of media. It is
so because each medium has a particular target audience, which would not easily
or automatically replace one medium with a different one. The manner in which
ideas are disseminated through each medium also varies considerably from one
medium to another. Television's immense reach for example means that daily
newspapers are now suppliers not so much of news but rather of editorials and
background features.
177.
The development of television and its attractiveness to the advertising
industry have started almost everywhere in Europe a financial crisis of the printed press.
Advertising revenues for the daily press have dramatically declined.
178.
Several governments have introduced financial subsidies for newspapers,
in the form of either direct subsidies, such as telecommunications, postal rate
and carried advantages, or establishment grants, or indirect subsidies in the
form of value-added tax concessions, limitations to advertising on state
television, exemption from corporation tax for printers, publishers and press
agencies. Several European States levy a tax on advertising, and some of them
link it to a funding press subsidy scheme.
179.
In Sweden, for example, under the Press Subsidies Act, numerous measures in
favour of the printed press are in force, which include preferential tax rates
with regard to advertising revenue, government communications and advertisements
published in all newspapers and prohibition or limitation on advertising on
radio and television in order to protect the printed press.
180.
The Dutch government also took, at a certain stage, specific measures in
order to re-channel part of the advertising revenues into the printed press. The
Netherlands Press Industry Fund is financed by income from a levy on both
public service and commercial television advertising.
181.
In France, subsidies are granted to safeguard the survival of newspapers with a
low advertising revenue.
182.
In Norway, several measures in support of the printed press are in force. A
Public Press Fund grants cheap loans and state loan guarantees to allow
newspapers to modernise and re-equip.
183.
In Austria, the new Press Subsidies Act of 2004
provides for a system of direct subsidies based on three pillars. The first
pillar is the promotion of the printed press-distribution, the second the
promotion of the preservation of the regional pluralism of newspapers and the
third one is to promote the quality of daily and weekly papers by supporting inter
alia training of journalists or research projects. In addition to that,
there exist various forms of indirect subsidies.
184.
The Italian Government takes certain measures in support of the printed
press. Financial subsidies are granted, upon request, to those newspapers which
declare to be the official papers of a political party. These subsidies allow certain newspapers with
low advertising resources to survive.
185.
Support for the press industry is also set out in Article 25 (6) of the Gasparri
Law , which provides that “at least 60 percent of the overall budget set aside
by a public administration office or public body or public limited company for
the purchase of advertising space for institutional communication on means of
mass communication, each financial year, must be used for daily newspapers and
magazines”.
186.
The Commission finds that these measures are undoubtedly positive and
constitute a good contribution to media pluralism.
187.
The Commission is not aware of whether further measures are in force in Italy in order to reduce the negative impact of
television competition on the advertising revenues of the press. It is would
indeed seem necessary to provide the broadest possible support to the press, in
particular in the light of the extremely concentrated market of advertising
revenues in Italy.
188.
When Silvio Berlusconi was first elected and became Prime Minister in
1994, the question of the potential conflicts of interest between his private
interests and his public functions arose.
189.
Neither his first government nor the subsequent government of the
left-wing coalition enacted the relevant piece of legislation.
190.
Mr Berlusconi was again elected in 2001. Upon his election, he committed
himself to solving the issue within a hundred days.
191.
The “rules for the resolution of conflicts of interest” were finally
adopted by the Chamber of Deputies on 13 July 2004, and published in the Official Gazette on 18 August 2004.
192.
Minor amendments were made to them by Law Decree no. 233 of 6 September 2004.
193. The Commission observes at the outset that a
clear distinction should be made between general incompatibility on the one
hand, and concrete situations of conflict of interest on the other hand.
194.
The general incompatibility of members of government, which is connected
to issues such as general confidence in the political system, is, in several European
countries, spelled out at the constitutional level.
195.
It is the case of Albania, the Czech Republic ,
Estonia, Finland, France, Georgia, Greece, Moldova, Poland, Romania, Slovakia, Spain, Sweden and Ukraine.
196.
Specific situations of conflict of interests are, in many countries, addressed
in ordinary legislation, be it in organic or other laws on incompatibility, or
else by administrative law provisions on legal incompetence in concrete
matters.
3.
The standards of the Council of Europe in the field of freedom of the press and
conflicts of interest.
197.
In 2000, the Committee of Ministers adopted a Recommendation (No.
R(2000)10) “on Codes of Conduct for Public Officials”.
198.
Under Article 13 of the Code of Conduct,
“1. Conflict
of interest arises from a situation in which the public official has a private
interest which is such as to influence, or appear to influence, the impartial
and objective performance of his or her official duties.
2. The public
official’s private interest includes any advantage to himself or herself, to
his or her family, close relatives, friends and persons or
organisations with whom he or she has or has had business or political
relations. It includes also any liability, whether financial or civil, relating
thereto.
3. Since the
public official is usually the only person who knows whether he or she is in
that situation, the public official has a personal responsibility to:
-
be alert to any actual or potential conflict of
interest;
-
take steps to avoid such conflict;
-
disclose to his or her supervisor any such
conflict as soon as he or she becomes aware of it;
-
comply with any final decision to withdraw from
the situation or to divest himself or herself of the advantage causing the
conflict.
4. Whenever required to do
so, the public official should declare whether or not he or she has a conflict
of interest.
5. Any
conflict of interest declared by a candidate to the public service or to a new
post in the public service should be resolved before appointment”.
199.
According to para. 4 of Article 1, “the provisions of [the ] Code do not
apply to publicly elected representatives, members of government and holders of
judicial office.
200.
In 2003, the Council of the Organisation for Economic Co-operation and
Development adopted some Guidelines for Managing Conflict of Interest in the
Public Service.
201.
They provided the following definition of “conflict of interest”:
“A ‘conflict
of interest’ involves a conflict between the public duty and private interests
of a public official, in which the public official has private-capacity
interests which could improperly influence the performance of their official
duties and responsibilities.”
202.
They also contained the following non-exhaustive list of “strategies for
positive resolution or management of a continuing or pervasive conflict”:
“Divestment
or liquidation of the interest by the public official.
Recusal
of the public official from involvement in an affected decision-making process.
Restriction
of access by the affected public official to particular information.
Transfer
of the public official to duty in a non-conflicting function.
Re-arrangement
of the public official’s duties and responsibilities.
Assignment
of the conflicting interest in a genuinely ‘blind trust’ arrangement.
Resignation
of the public official from the conflicting private-capacity function, and/or
Resignation
of the public official from their public office.”
203.
As regards the conflict of interest, the European Court of Human Rights
has so far not adjudicated on the relation between the incompatibility of
holding certain public offices on the one hand and the interests in the field
of mass media. However, the Court had the opportunity to assess the problem of
the incompatibility between the legislative functions and the representation of
the interests of a publisher, in a judgment in the context of freedom of the
press.
204.
The applicants alleged that an injunction prohibiting them from
repeating certain statements they had published in a periodical (“Neue
Kronen-Zeitung”), and ordering them to retract these statements violated their
right to freedom of expression, contrary to Article 10 of the Convention. The
applicants in that case belonged to a large Austrian media group which at the
relevant time was in strong competition with another media group represented by
a lawyer who at the same time was secretary general of the Austrian People’s
Party, the Chairman of the Parliament’s Legislative Committee. In his latter
capacity, the lawyer had to negotiate acts that were directly relevant for the
newspaper company represented by him. Years later an article was published criticising
the double-role of the lawyer. The first paragraph of the article was –
according to the Court - illustrating a general moral principle with a concrete
example, in casu that of a French lawyer and later Minister, Roland Dumas, who
was said to have behaved in an exemplary manner when “he took it for granted
that he had to give up his law firm when he became a member of the [French]
government.”
205.
In the following sentences it was stated that: “In every democracy of
the world this course of action is followed. Only Mr M.G., who is obviously
thick-skinned, does not intend to comply with this moral concept.”
206.
The following paragraph describes in detail and accurately, with
reference to the lawyer’s public function, the factual background for the
concluding remark about him in the last sentence of the first paragraph. It
reads: “It so happened that at the time when M.G. was presiding Parliament’s
Legislative Committee, a law was amended which brought about big advantages for
the newspaper publishers whom M.G. represented as a lawyer. In order to ensure
that in such cases no suspicion, not even one that has no objective
justification can arise, there exists the wise rule of incompatibility; a lawyer
is not allowed to take part in the adoption of laws which lead to advantages
for his clients.”
207.
The Court found that the injunction granted against that article
amounted to a violation of Art. 10 of the Convention. The crucial part of the
reasoning reads as follows: “As regards
[…] the statement that Mr Graff had, as chairman of the Legislative Committee,
participated in the passing of an amendment which had brought about big
advantages for one of his clients, the Court notes that the test applied by the
Commercial Court in the domestic proceedings that the applicants had to prove
that the amendment to the Enforcement Act exclusively served the interests of
Mr Graff’s clients imposed an excessive burden on the applicant. The impugned
statements did not imply that the amendment served the interests of Mr Graff’s
clients exclusively, only that it brought about considerable advantages for
them. In these circumstances, the Court finds that there was sufficient factual
basis for the value judgment (the second element) in the article. The latter
represents, in the Court’s opinion, a fair comment on an issue of general
public interest. […]”
208.
The Court admitted that the applicants – on a slim factual basis –
published harsh criticism in strong, polemical language. On balance, the Court
found that the Austrian courts had overstepped the margin of appreciation
afforded to Member States and, in this respect, the measure at issue was
disproportionate to the aim pursued.
209.
A decisive argument for the Court was that the person in question was a
politician of importance, “and the fact that a politician is in a situation
where his business and political activities overlap may give rise to public
discussion, even where, strictly speaking, no problem of incompatibility of
office under domestic law arises.”
210.
Again the Court did not express its opinion on an obligation by the
State to tackle the problem of pluralism and independence of the press.
However, it can be said that under certain circumstances, non-observance of
principles of incompatibility may impinge on the independence of the printed
press and the electronic media. Restrictions on the press in this field are
usually not necessary for the purpose of Art. 10 para. 2 of the Convention.
211. The Frattini Law addresses the issue of conflict of interest
between public officials and professional and entrepreneurial activities.
212.
Section 1 of the Law identifies public officials affected by the
provisions of the law (persons holding government office, i.e. the Prime
Minister, ministers, deputy ministers, junior ministers and special government
commissioners) and puts them under an obligation to devote themselves solely to
the public interest and refrain from taking measures and participating in joint
decisions in situation where there is a conflict of interest.
213.
Section 2 (1) disqualifies persons holding government office from:
-
holding specific types of offices or occupying specific
kinds of posts, including in profit-making companies or other business
undertakings;
-
undertaking an occupational activity of any kind or any
work in a self-employed capacity, on behalf of public or private undertakings,
in an area connected with the government office in question, occupying posts,
hold office or performing managerial tasks or other duties in professional
societies or associations;
-
performing any type of public- or private-sector job.
214.
Section 2(2) provides that individual entrepreneurs must arrange to
appoint one or more authorised managers.
215.
Section 3 defines conflicts of interests as the occurrence of one of two
situations:
-
An act of commission (introduction of a measure, or the act of proposing a measure)
or omission (failure to take a measure
that should have taken) while he/she is disqualified under Section 2(1); or
-
when the measure or omission has a specific,
preferential effect on the assets of the office-holder or of his or her spouse
or relatives up to the second degree, or of companies or other undertakings
controlled by them, to the detriment of the public interest.
216.
Government officials are put under an obligation to declare, within
thirty days of taking office, to the Anti-trust Authority (and, when
appropriate, to the Broadcasting Authority) disqualification situations covered
by Section 2 (1), as well as, within sixty days of taking office, their own
assets, including shareholdings. They must also declare any subsequent change
in the information concerning their assets as previously supplied, within
twenty days of the events giving rise to those changes.
217.
Under provisional provisions, also incumbents holding offices when the
law goes into effect have an obligation to make such reports.
218.
Such declarations must also be made by the spouse and relatives up to
the second degree of the person holding government office.
219.
The Anti-trust Authority and the Broadcasting authority must remove
conflicts of interests, when they occur. This means in the first instance
ensuring that a government official loses the posts, offices or jobs listed in
Section 2(1) as incompatible with government office.
220.
In the second instance, the obligation of the Authorities is to act
when:
-
an undertaking under the authority of a person holding
government office or that of his or her spouse or relatives up to the second
degree, or companies or undertakings controlled by them, operate in such a way
as to take advantage of measures introduced in a situation of conflict of
interest within the meaning of Section 3 and there is proof that those
concerned were aware of the conflict of interest (Section 6(3);
-
companies operating in the sectors referred to in
Section 2(1) of Law 249/97 that are under the authority of persons holding
government office or their spouses or relatives up to the second degree or
controlled by them, act in such a way as to provide preferential support for a
person holding government office (Section 7(1).
221.
Where such circumstances arise, the two authorities are authorized to
enjoin the company to refrain from any such conduct, to take steps to put a
stop to the infringement or to take the
necessary remedial action. In case of non-compliance, they are under an
obligation to inflict a fine according to the seriousness of the conduct, the
maximum amount of which shall be proportional to the pecuniary advantage
actually obtained by the company or the seriousness of the violation.
222.
Both authorities must inform the Speakers of the two houses of
Parliament of their actions to ascertain the existence (or otherwise) of
conflicts of interests and of any action to remedy the situation.
223.
The Anti-trust Authority and the Broadcasting Authority must submit to
parliament a six-monthly report on the progress of the monitoring and
supervisory activities referred to herein.
224.
The Commission notes at the outset that the Code of Conduct for Public
Officials elaborated by the Multidisciplinary Group on Corruption (GMC) set up
by the Council of Europe’s Committee of Ministers is “not applicable” to
publicly elected representatives and members of government (see paragraph 4 of
Article 1 of the Code).
225.
The question arises therefore of whether publicly elected representatives
and members of government may not be expected to comply with the principles
pertaining to the conduct of a public official in a situation of conflict of
interest as defined in the code.
226.
In this respect, the Commission has analysed the Explanatory Memorandum
to Recommendation Rec(2000)10,
which points out that the reason for excluding in general the applicability of
the code to elected representatives and members of government is that those
categories, as well as judges, present certain specific characteristics which
do not pertain to civil service as such, so that they may require special rules.
227.
The drafters of the code of conduct underlined that “Elected
representatives are usually responsible to their electorate and/or to their
party. At the same time, the public interest requires from them accountability,
transparency and integrity. Tradition plays a great role in the evolution of
the situation in member states. In the context of combating corruption, special
attention needs to be given to questions of immunity, relations with the party,
sanctions and conflicts of interest. Changes to the current situation require
careful consideration.”
228.
The drafters considered that it was “necessary to draw a clear
distinction between public officials who exercise functions within public
administration or a public sector entity on the one hand, and ministers and
elected representatives who are political figures responsible before parliament
and ultimately to the voters on the other. Thus, for instance, the principle of
political neutrality recognised in paragraph 2 of Article 4 could not be
applied to the latter.”
229.
The Commission understands from the above that the code of conduct was
designed for the general public service, and would have required specific rules
in relation to certain categories of persons, such as the elected
representatives or governmental ministries. Given that these specific rules had
not been elaborated and were therefore not ready to be included in the code,
the relevant categories were excluded from the scope of application of the
latter code.
230.
The drafters further considered, however, that, this exclusion
notwithstanding, “it would be desirable for states to adopt ethical standards
appropriate for the functions performed by these persons. With this in mind,
states can decide to draw inspiration
from the present code.”
231.
In the light of the explanatory memorandum, and of common sense too, the
Commission considers that the standards on the conduct to be taken by public
officials in situation of conflict of interest are applicable, mutatis
mutandis, to publicly
elected representatives and members of government.
232. The Commission is nevertheless well aware of
the differences which undoubtedly exist between civil servants and elected
representatives. In particular, the Commission is of course cognizant that
elected representatives and members of government, as politicians, are even
expected to have certain kinds of commitment vis-à-vis civil society, for
example, which would be problematic for civil servants. In addition, elected representatives
and government members are subject to specific procedures of political
responsibility.
233.
The Frattini Law concerns conflict of interest between government office
and professional and entrepreneurial activities. It is deemed in particular to
provide an adequate solution to the situation of potential conflict of interest
in which the current Prime Ministers finds himself, he being the owner (but not
the manager) of extensive media interests (including Mediaset with three major
national commercial television channels), operating alongside the Public
Service Broadcaster, which operates the three major national television
channels.
234.
The Italian Public Service Broadcaster is, as explained above (see in
particular para. 25 above), significantly exposed to political influence by the
leading Party. There is therefore considerable and direct involvement of
various state authorities, including those directly subordinated to the Prime
Minister and leader of the ruling party, in the affairs of the public service
broadcaster.
235. In the Frattini Law, the
description of the two situations in which conflict of interest arises refers
to very specific situations (particular kinds of jobs or activities are defined
as being incompatible with government office) as opposed to referring in more
general terms to situations in which public officials have personal or
financial interests that would make it difficult for them to fulfil their
duties with just public interest in mind, as is the case in Article 13 of the
Code of conduct for public officials of the Council of Europe.
236.
In particular, the law is silent about conflicts of interest which may
arise in connection with legislative measures affecting a specific category of
individuals to which the member of government belongs or a category of business
in which the government member has a proprietary interest. Given that Section 3
requires the measure or omission to have “a specific, preferential effect on
the assets of the office-holder”, it may not have the effect of making the
office-holder abstain from intervening in matters which generally and
indirectly, though surely, affect his or her proprietary interests.
237.
The law only declares a general incompatibility between the management
of a company and public office, not between ownership as such and public
office.
238.
Yet, in Italy this appears to be the most important aspect
of conflict of interest, the one which has in fact made it necessary to adopt a
law. The Frattini Law, therefore, should offer an adequate solution to this
problem.
239.
It is true that Section 3 para. 2 refers to “a specific, preferential
effect on the assets of the office holder or of his spouse or relatives up to
the second degree, or of companies or other undertakings controlled by them to
the detriment of the public interest”.
240.
However, the need for such effect to be “specific” and “to the detriment
of the public interest” makes the burden of proof a very heavy one, and renders
this provision difficult to apply in practice.
241.
The solution provided by the Frattini Law to the issue of conflicts of
interest consists of a mix of a priori incompatibilities (primarily of
an administrative nature) and the a
posteriori examination of individual acts of government. It does not
contain sufficient “preventive” measures for solving a potential conflict of
interest. Instead, the Anti-trust and Broadcasting Authorities have to
investigate abuses on a case-by-case basis when a government act is considered
to be in violation of the law. This might entail the necessity of investigating
a great number of individual acts, a process which would burden the relevant
authority and weaken its action.
242.
Government members who find themselves in a situation of conflict of
interest must inform the competent Authorities, but are put under no other
obligation to remove such conflict of interest.
243.
The Commission recalls that in similar situations, the OECD Council
Recommendation foresees a wide range of obligations, including: divestment or
liquidation of the interest by the public official; recusal of the public
official from involvement in an affected decision-making process; restriction
of access by the affected public official to particular information; assignment
of the conflicting interest in a genuinely “blind trust” arrangement;
resignation of the public official from the conflicting private-capacity
function and/or resignation of the public official from their public office.
244.
None of the kind is foreseen in the Frattini Law .
245.
In their submissions before the VeniceCommission, the Italian representatives argue that if the law made provision
for incompatibility between government office and ownership, it would
necessarily have to foresee the obligation for the government member to sell
his assets or stock. This would be irreversible, unlike the obligation for a private
practitioner to set aside his business for the duration of the mandate, and
would therefore, in their view, be in clear breach of the provision in the
Italian Constitution of the protection of private property and the free access
to public office. This obligation to sell one’s property would in fact entail
discrimination in respect of private practitioners on these very same grounds.
246.
The Frattini Law, in the view of the Italian representatives, duly protects
the constitutionally guaranteed right of free private economic initiative,
which cannot be seen as a “shameful label”
(marchio infamante) to be removed in order to be able to have
access to public office, as well as the constitutional right to protection of
private property, which under the Italian Constitution can only be expropriated
on grounds of general interest : now, the interest of the opposition in
preventing an individual from having access to public office cannot amount to
“general interest”.
247.
The Italian representatives contend that compulsory sale would be at
variance with the Italian Constitution on yet another ground : it would be
effected outside the free market conditions, so that the owner’s position would
be weakened and he would certainly suffer a financial loss. Furthermore, such
compulsory sale would not fall within the framework of an expropriation, as the
assets in question would not pass into public hands but merely into another
individual’s hands. This would be “blatantly unconstitutional”.
248.
In addition, the Italians claim that conferring the managing of the
assets to a trustee company (società fiduciaria) would not be
appropriate, as a trustee would instead
need to act transparently in the interests of the owner. The institution
of the blind trust, instead, does not exist in the Italian legal order and
would only allow managing movable assets or assets easily converted into
moveable assets, and not also of a specific business situation. At any rate, on account of the vast dimensions
of Mr Berlusconi’s business, it would be unthinkable that he would not be aware
of the management of the blind trust of his business. Nor would it be
constitutionally acceptable to divide Mr Berlusconi’s business and set up
different blind trusts.
249.
The Commission recalls at the outset that its task is certainly not to
tell the Italian authorities what solution should be chosen in respect of the
contingent problems of conflict of interest in Italy.Rather, it is called upon saying whether the chosen solution respects the
indications given by the international standards.
250.
The Commission cannot but note that none of the solutions offered by the
European standards is given to this specific aspect of the problem in the Frattini
Law. The Italian representatives have attempted to provide explanations for
this omission. The Commission notes however that compulsory sale, assuming that
it would have to be carried out in an unconstitutional manner, is certainly not
an automatic consequence of the provision of incompatibility between public
office and certain business activities. Independent professionals who set aside
their business for a few years may also incur financial losses. The
circumstance that the blind trust does not nowadays exist in the Italian legal
order does not, as such, prevent its introduction into it. Acceptable formulas
of partial blind trusts could possibly be found. Against this background, the
Commission is not persuaded that no solution – not even a compromise one –
could be found.
251.
The Commission considers that entering the political arena is the free
choice of each individual. It entails prerogatives and duties. Public office
carries with it some incompatibilities and limitations. Provided that these are
reasonable, clear, foreseeable and do not undermine the very possibility of
access to public office, it is open for each individual to decide whether or
not to accept them. The mere possibility of suffering some financial loss should
not be, in itself, a reason to exclude an activity from the list of activities
incompatible with public office.
252.
The Commission notes that the sanctions provided in the Frattini Law for
breaches of the rules on conflict of interest do not seem sufficient to
effectively prevent illegitimate conducts. Pecuniary fines of a limited extent
inflicted on the company manager and not on the owner do not suffice (although,
as the Italian representatives have pointed out, these pecuniary sanctions
obviously affect the assets of the company, thus the owner).
253.
It is true that both the Anti-Trust authority and AGCOM must inform the
Speakers of the houses of parliament of their actions to ascertain the existence
of conflicts of interest and of any action to remedy the situation and must
submit to parliament a six-monthly report on the progress of their monitoring
and supervisory activities. This allows for a political sanction, which, in the
Italian representatives’ view, constitutes an extremely severe form of
sanction, which is also pointed out in the Committee of Ministers’
Recommendation (2000)10. In addition, the Italian representatives argue that
any further measure by the competent Authorities in respect of a Government
official would amount to an unconstitutional interference in the relation of
trust between parliament and the government.
254.
The Commission agrees that a political sanction may prove effective. It
considers nonetheless that its likelihood or impact in a situation of
predominance in parliament of the political party of the government officer in
cause would risk being limited.
255.
Furthermore, in the Frattini Law, circumstances when the Anti-Trust and
Broadcasting Authorities are authorised to act to resolve conflicts of interest
are very carefully and narrowly defined. This refers to cases when companies
under the authority of government officials act improperly, but not when the
government officials act improperly, e.g. by acting to discriminate against or
weaken a competing company. This is indirectly mentioned in Section 3 as
constituting conflict of interest, but there does not appear to be any provision for dealing with such situations.
256.
In all, the situations of conflict of interest defined in the law and to
which the law attempts at finding a remedy do not appear relevant to the
specific issue of the political control of RAI by the owner of Mediaset, for
example.
257.
In the light of the above, the Commission is of the opinion that the Frattini
Law is unlikely to have any meaningful impact on the present situation in Italy.The Commission considers therefore that the Italian authorities should pursue
their reflection on this matter, drawing perhaps inspiration from the examples
of legislative acts or provisions adopted in other European countries.
258.
The Parliamentary Assembly of the Council of Europe has requested the
Venice Commission to give an opinion on whether or not the two Italian laws on
the broadcasting system (“the Gasparri Law ”) and on the conflict of interest
(“the Frattini Law ”) are in conformity with the Council of Europe standards in
the fields of freedom of expression and pluralism of the media.
259.
The Venice Commission has carried out this assessment. It has confined
itself to identifying the pertinent standards and to analysing these laws against
the background of such standards. Accordingly, it has examined only certain
aspects of these laws, that is to say those which relate to existing standards.
Where no sufficiently clear or defined standards exist, the Commission has also
had recourse to some comparative analysis of the constitutional and legislative
provisions of the member states of the Council of Europe.
260.
While the case-law of the European Court on Human Rights does not offer
specific guidance on the matter, certain pertinent principles may nonetheless
be derived from that case-law: in
primis that freedom of expression has a fundamental role in a democratic
society, in particular where, through the press, it serves to impart
information and ideas of general interest, which the public is moreover
entitled to receive, and that the State is the ultimate guarantor of pluralism,
especially in relation to audio-visual media, whose programmes are often
broadcast very widely.
261.
The applicable standards identified by the Commission are essentially
resolutions and recommendations of the Council of Europe’s Committee of
Ministers and Parliamentary Assembly. These do not, as such, impose legally-binding
obligations on States, and only constitute so-called “soft law”. The
Commission underlines nevertheless that they represent an important indication
of the trends of the member states of the Council of Europe in respect of these
very real concerns of modern society.
262.
Media pluralism is achieved when there is a multiplicity of autonomous
and independent media at the national, regional and local levels, ensuring a
variety of media content reflecting different political and cultural views. In
the Commission’s opinion, internal pluralism must be achieved in each media
sector at the same time: it would not be acceptable, for example, if pluralism
were guaranteed in the print media sector, but not in the television one.
Plurality of the media does not only mean, in the Commission’s view, the
existence of a plurality of actors and outlets, it also means the existence of a
wide range of media, that is to say different kinds of media.
263.
The Council of Europe instruments set out certain tools for promoting
media pluralism, which include:
-
a legislative framework establishing limits for media
concentration; the instruments for achieving this include permissible
thresholds (to be measured on the basis of one or of a combination of elements
such as the audience share or the capital share or revenue limits) which a
single media company is allowed to control in one or more relevant markets;
-
specific media regulatory authorities with powers to
act against concentration;
-
specific measures against vertical integration (control
of key elements of production, broadcasting, distribution and related
activities by a single company or group);
-
independence of regulatory authorities;
-
transparency of the media;
-
pro-active measures to promote the production and broadcasting
of diverse content;
-
granting, on the basis of objective and non-partisan
criteria, within the framework of transparent procedures and subject to
independent control, direct or indirect financial support to increase
pluralism;
-
self-regulatory instruments such as editorial
guidelines and statutes setting out editorial independence.
264.
In respect of the provisions in the Gasparri Law aiming at protecting
media pluralism, the Commission considers at the outset that the mere increase
in the number of channels which will be brought about by digital television is
not sufficient in itself to guarantee media pluralism. Newly available channels
may have very small audiences but with similar amounts of output. Finally,
larger companies will enjoy greater purchasing power in a wide range of
activities such as programme acquisitions, and will thus enjoy significant
advantages over other national content providers.
265.
The Commission considers therefore that the threshold of 20% of the
channels is not a clear indicator of market share. It should be combined, for
instance, with an audience share indicator.
266.
As regards the second threshold set out in the Gasparri Law, that is 20%
of the revenue in the Integrated Communications Systems (SIC), the Commission
considers that SIC certainly reflects a modern trend but should not, at least
in this very broad definition, be used already at this stage instead of the
“relevant market” criterion, as its effect is to dilute the effectiveness of
the instruments aimed at protecting pluralism. Indeed, it may allow an
individual company to enjoy extremely high degrees of revenue shares in
individual markets, whilst at the same time remaining below the 20% threshold
for the whole sector.
267.
Indeed, the Commission notes that the combined effect of the new
framework set out in the Gasparri Law has relaxed the previous
anti-concentration rules whose maximum permissible levels had been exceeded by
Mediaset and RAI. Retequattro has accordingly been allowed to continue to
occupy analogue frequencies.
268.
The Commission considers therefore that the SIC criterion should be
replaced by the previously used “relevant market” criterion, as is the case in
the other European countries.
269.
The Commission considers that the provisions on prohibition of
discrimination between independent content providers and those content provides
which are referable to either linked or controlled companies and the Broadcasting
Authority (AGCOM) decisions guaranteeing to a certain extent access to networks
for independent content providers are, if duly applied, good contributions to
internal pluralism.
270.
As regards the provisions on migration of radio and television
broadcasters from analogue to digital frequencies, the Commission has the
impression that the Gasparri Law has taken the approach of attempting to hold
back on finding a real solution to the problem of media concentration in the
television market until some future point in time and it relies heavily on the
point when digitalisation will come into full effect. In the Commission’s view,
this approach is not satisfactory, as, if the status quo is maintained,
it is likely that Mediaset and RAI will remain the dominant actors in Italian
television. In this respect, the Commission recalls that while general
anti-trust measures against the abuse of dominant positions, in the
media sector dominant positions are forbidden as such.
271.
As regards the provisions in the Gasparri Law on the Public Broadcasting
Service, the Commission considers that the role of the Parliamentary Commission
on Radio and Television should not be extended to programme matters and the
manner of developing service contracts.
272.
Access to airtime seems to be regulated in a democratic manner. However,
the entitlement of the Presidency of the Council of Ministers to obtain free
air time “on request” appears to be formulated in too vague terms.
273.
In respect of the privatisation of RAI, which should lead to a lesser
degree of politicisation of the public broadcaster, the Commission notes that change at RAI will allow for
government control over the public broadcaster for an unforeseeable period of
time. For as long as the present government stays in office, this will mean
that, in addition to being in control of its own three national television
channels, the Prime Minister will have some control of the three public national
television channels. The Commission expresses concern over the risk that this atypical
situation may even strengthen the threat of monopolisation, which might constitute,
in terms of the case-law of the European Court of Human Rights, an unjustified
interference with freedom of expression.
274.
The printed press is protected in Italythrough allocation of subsidies to political newspapers and through a provision
in the Gasparri Law that part of the public budget for the purchase of
advertising space for institutional communication by means of mass
communication must be used for daily newspapers and magazines. This is to be
welcomed. In the Commission’s view, the
broadest possible support should be provided to the press, in particular in the
light of the extremely concentrated market of advertising revenues in Italy.
275.
As regards conflict of interest, the Commission notes that the Frattini
Law does not refer in general terms to
situations in which public officials have personal or financial interests that
would make it difficult for them to fulfil their duties with just the public
interest in mind. It is also silent about conflicts of interest which may arise
in connection with legislative measures affecting a specific category of
individuals to which a government member belongs or a category of business in
which a government member has a proprietary interest.
276.
The solution provided by the Frattini Law to the issue of
conflicts of interest consists of a mix of a priori incompatibilities
(primarily of an administrative nature) and the a posteriori examination of individual acts of government. It does
not contain sufficient “preventive” measures for resolving a potential conflict
of interest. Instead, the Anti-Trust and Broadcasting Authorities have to
investigate abuses on a case-by-case basis when a government act is considered
to be in violation of the law. This might entail the necessity of investigating
a great number of individual acts, a process which would burden the relevant
authority and weaken its action.
277.
Government members who find themselves in a situation of conflict of
interest must inform the competent Authorities, but are put under no other
obligation to remove such conflict of interest. None of the solutions envisaged
mutatis mutandis for civil
servants is contained in the Frattini Law . The Commission is not persuaded
that no solution – not even a compromise one – could be found.
278.
The Frattini Law only declares a general incompatibility between the
management of a company and public office, not between ownership as such and
public office. Yet, in Italy this appears to be the most important aspect
of conflict of interest, the one which has, in fact, made it necessary to adopt
a law. The Frattini Law, therefore, should offer an adequate solution to this problem.
279.
The Frattini Law offers a solution in respect of acts or omissions of a government member
which have “a specific, preferential
effect on the assets of the office holder or of his spouse or relatives up to
the second degree, or of companies or other undertakings controlled by them to
the detriment of the public interest”.
However, the need for such effect to be “specific” and “to the detriment
of the public interest” makes the burden of proof a very heavy one, and in the
Commission’s view renders this provision difficult to apply in practice.
280.
The sanctions foreseen in the Frattini Law do not seem entirely
adequate. In particular, the impact of a political sanction may in principle
prove effective, but risks having little impact in a situation of predominance
in parliament of the political party of the government member concerned.
281.
The Commission considers that entering the political arena is the free
choice of each individual. It entails prerogatives and duties. Public office
carries with it some incompatibilities and limitations. Provided that these are
reasonable, clear, foreseeable and do not undermine the very possibility of
access to public office, it is open for each individual to decide whether or
not to accept them. The mere possibility of suffering some financial loss
should not, in itself, be a reason to exclude an activity from the list of
activities incompatible with public office.
282.
The Commission is of the opinion that the Frattini Law is unlikely to
have any meaningful impact on the present situation in Italy.It therefore encourages the Italian authorities to continue to study this
matter with a view to finding an appropriate solution.